Bandai Spirits is releasing new Tamagotchi-themed merchandise in 2026, including a flocked figure line and a large-scale lottery tied to the Tamagotchi Paradise model.
Bandai Spirits has expanded the Tamagotchi brand into two new merchandise lines in 2026. The company announced a full lineup for the Ichiban Kuji Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~ lottery, featuring a Tamagotchi Paradise-shaped alarm clock, a Dekabebimamatchi blanket in cushion form, and a UFO light. The 750-yen lottery will be available sequentially from July 25, 2026, with the Last One prize being a Ferris Wheel tape cutter. This lottery extends the brand into home goods and collectible prizes.
Separately, Bandai Spirits added two core characters-Mametchi and Kuchipatchi-to its mofamofy figure line. The flocked figures stand about 90 to 100 millimeters tall and each holds a bouquet whose flower meanings are tied to the character's personality. Reservations for the figures opened on July 1, 2026, priced at 4,400 yen each, with a December 2026 release. The mofamofy line offers a premium, soft-textured format for collectors.
Both announcements center on the same brand extension strategy: moving beyond the digital pet hardware into physical merchandise that appeals to collectors and lifestyle buyers. The lottery targets a broad audience with varied prizes, while the figures aim at a higher-end niche. The two releases together show Bandai Spirits treating Tamagotchi as a brand that can support multiple product categories in parallel.
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The Ichiban Kuji "Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~" will be released sequentially from July 25, 2026 at Lawson and other stores. The kuji features 10 prize grades from A to Last One, with each draw costing 750 yen. Prizes include a Tamagotchi Paradise-shaped alarm clock, a Deka Babymarutchi blanket-in-cushion, a UFO light, and other decorative and practical items.
Bandai Spirits has announced the full prize lineup for the Ichiban Kuji Tamagotchi ~Guruguru Discovery! Tamagotchi Paradise!~ lottery, including a Tamagotchi Paradise-shaped alarm clock, a Dekabebimamatchi blanket in cushion, and a UFO light. The 750-yen lottery will be available sequentially from July 25, 2026. The Last One prize is a Ferris Wheel tape cutter.
Bandai Spirits is adding Mametchi and Kuchipatchi to its mofamofy figure series. The flocked figures, about 90-100mm tall and each holding a bouquet with flower meanings tied to the character's personality, open for reservations on July 1, 2026, priced at 4,400 yen each, with a December 2026 release.