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Chiikawa

The Chiikawa franchise is in the midst of a coordinated promotional push for its first theatrical film, 'Movie Chiikawa: The Secret of Mermaid Island,' which opened in Japan on July 24, 2026, with simultaneous IMAX screenings and a large catalog of free TV anime episodes on TVer.

Synthesized from 30 Yomimono stories · updated 2h ago

Chiikawa, the manga and anime franchise created by illustrator Nagano, has expanded into its first theatrical feature film, 'Movie Chiikawa: The Secret of Mermaid Island,' which opened nationwide in Japan on July 24, 2026. The film adapts the manga's 2023 'Siren Arc' and is directed by Kei Oikawa, with animation production by CygamesPictures and distribution by Toho. The cast includes Haruka Aoki as Chiikawa, Makoto Tanaka as Hachiware, and Ari Ozawa as Usagi, with additional roles filled by Momoka Terasawa and Sayumi Suzushiro as islanders Hitoha and Futaba. The film's opening theme 'Kutsuzure' is performed by Makoto Tanaka, with lyrics by Nagano, and was first broadcast on television during the FNS Kayousai Summer music special on July 1.

The film's release has been supported by an extensive merchandise and collaboration campaign spanning fashion, retail, food, and entertainment. Uniqlo launched a UT Collection with T-shirts and sweatshirts tied to the film. Collaboration cafes opened at PARCO locations in Shibuya, Shinsaibashi, and Nagoya, offering themed menu items. CoCo Ichibanya ran an 'Island Curry' campaign with collectible figures. JR Tokai partnered for a Tokaido Shinkansen campaign with AR photo frames and limited novelties. Pop-up stores opened at Aeon Malls nationwide and in Taiwan. Parade released prize items including a Siren Big Plushie and Aurora Beach Bag. The film also received an IMAX release simultaneously with its standard opening.

Beyond the film, Chiikawa has continued to grow its physical retail footprint. The first Osaka location of Chiikawa Bakery opened on June 26 at KITTE Osaka, offering an Osaka-exclusive takoyaki burger and merchandise. The franchise has also expanded into fashion collaborations with brands like dazzlin, merry jenny, and Q-pot., as well as a cosmetics crossover with Lovisia. Bandai released a Donjara NEO Chiikawa board game on July 25. The TV anime, which airs on Fuji TV's Mezamashi TV, began free distribution of 120 episodes on TVer starting July 24, timed to the film's release. The franchise's growth from a Twitter manga to a multimedia phenomenon is reflected in the breadth of these partnerships and product lines.

Key facts

First theatrical film
Movie Chiikawa: The Secret of Mermaid Island opened in Japan on July 24, 2026.
Film director and studio
Kei Oikawa directs, with animation production by CygamesPictures and distribution by Toho.
Film cast additions
Momoka Terasawa and Sayumi Suzushiro joined the cast as Hitoha and Futaba.
Film IMAX release
The IMAX version of the film screened simultaneously from the July 24 release date.
TV anime free streaming
120 episodes of the TV anime began free distribution on TVer starting July 24, 2026, through August 23.
Osaka bakery opening
Chiikawa Bakery OSAKA grand opened on June 26, 2026, at KITTE Osaka with an Osaka-exclusive takoyaki burger.
Fashion collaboration with dazzlin
dazzlin launched a Chiikawa collection with knit hats, bags, and loungewear, with web pre-sales starting August 7, 2026.
Board game release
Bandai released Donjara NEO Chiikawa, a board game set with anime design, on July 25, 2026.

Timeline

Synthesized by Yomimono from the cited Yomimono stories below, each itself sourced, then editorially reviewed. Every fact links the story it came from.

Facts

Announced
investigation into suspected improper taking of visitor gifts by staff, with legal consultation · 2026-09-09
Announced
release of Racco Super BIG Plushie · 2026-08-18
Announced
collaboration with merry jenny for plush totes and frill T-shirts · 2026-07-15
Announced
seven Chiikawa Kurimanju designs added to Talking ODM service, launching June 17 at noon · 2026-06-16
Announced
first Kyoto pop-up shop (Chiikawa Bakery pop-up shop) · 2026-08-18
Noted
ranked fifth in Amazon's food toy new-arrival chart · 2026-09-07
Noted
charted in the same week · 2026-09-07
Noted
It sells Chiikawa x Sanrio Characters Kiramekko figures in four types, including Chiikawa x My Melody and Usagi x Pompompurin · 2026-09-05
Noted
The pop-up brings the Kiramekko line's sparkling-eye character mashups to a travel hub, pairing Chiikawa with Sanrio and mofusand with Ultraman for airport-only shoppers. · 2026-09-05
Noted
Collaboration began August 21 · 2026-09-03
Noted
Collaboration offers figures, can badges, and acrylic magnets as prizes · 2026-09-03
Noted
Campaign runs until September 30 · 2026-09-03
Noted
The CHIIKAWA DAYS exhibition opens at Shanghai's Jing'an Kerry Centre from September 12 to November 1, 2026. · 2026-09-02
Noted
It adds a Shanghai-only area and the CHIIKAWA LONGTANG EATS series. · 2026-09-02
Noted
The CHIIKAWA LONGTANG EATS series turns the characters into local dishes such as shengjianbao and pork mooncakes. · 2026-09-02
Noted
A one-day special event on September 5 at Anyi Road features nine giant inflatables, character greetings, and paper hat giveaways. · 2026-09-02
Noted
Tickets go on sale September 5 via Maoyan, with early-bird pricing through September 13. · 2026-09-02
Noted
The Shanghai run takes the Chiikawa exhibition, already popular in Hong Kong and Taiwan, into mainland China with a Shanghai-specific food theme and local-only goods. · 2026-09-02
Noted
The product extends the Chiikawa merchandise line with a gag item, the sashimata, tied to the series' popularity and the current theatrical film. · 2026-08-20
Noted
The roughly 45 cm plushie reproduces Racco's trademark sword on his back. · 2026-08-18
Noted
returned to #1 in its third weekend · 2026-08-14
Noted
selling 1.147 million tickets · 2026-08-14
Noted
earning 1,698,950,000 yen · 2026-08-14
Noted
Chiikawa Baby Plush Pass Case Pouch 2nd Series is releasing late August · 2026-08-10
Noted
New Chiikawa merchandise includes three tenugui towel designs and kids basketball wear now available. · 2026-08-29
Noted
The towels feature Nesoberi lying-down, Shiromendez, and Shisa Aloha patterns. · 2026-08-29
Noted
The basketball wear includes T-shirts and pants with moisture-wicking quick-dry fabric, sold at Sports Depo and Alpen stores. · 2026-08-29
Noted
The Chiikawa anime film, Eiga Chiikawa: Ningyo no Shima no Himitsu, stayed at #1 in its fifth weekend in Japan, earning 1,241,646,800 yen from August 21-23. · 2026-08-28
Noted
The plush stands approximately 45 cm tall and faithfully reproduces the sword on the character's back, a trademark of the beloved top ranker Raccoon from the Chiikawa series. · 2026-08-21
Noted
Chiikawa took first with 210 votes · 2026-08-18
Noted
The headrest covers feature the same character-filled design as the aircraft and cannot be taken home. · 2026-08-04
Noted
The paper cups come in one design showing the three main characters. · 2026-08-04
Release
special · 2026-06-26 · 2026-06-08
Release
tv · 2026-08-28 · United States · 2026-08-28
Release
movie · fourth weekend · Japan · 2026-08-20
Release
tv · until August 23 · Japan · 2026-08-09
Release
movie · 2026-08-07 · Japan · 2026-08-07
Release
movie · 2026-08-05 · Japan · 2026-08-05
Release
manga · eight volumes published · 2026-08-04
Release
tv · since April 2022 · 2026-08-04

Connections

Music by
nagano
Produces of
nagano

Structured graph also available as JSON at /public/entities/chiikawa. CC BY 4.0.

Claim activity

When a claim about Chiikawa was confirmed, debunked, or disputed against open-web sources. The record stays even after a claim drops off the facts list.

  • Confirmed movie 2026-08-07 Japan 4d ago · source
  • Confirmed Makoto Tanaka voices Chiikawa Jun 17 · source
  • Confirmed movie 2026-07-24 Japan Jun 12 · source

All coverage

2h ago

Chiikawa Movie Theater Responds to Visitor Gift Leak Suspicion

Grand Cinema Sunshine Ikebukuro issued a statement on September 9 regarding social media posts, confirming it is investigating the content and has consulted lawyers. The theater faces suspicion that visitor gifts for the Chiikawa movie were improperly taken by staff. The theater has not confirmed the posts as factual and outlined response policies for both possible outcomes.

1d ago

Chiikawa Pocket Downloads Jump Sixfold on Movie Release Day

Sensor Tower published a report on September 8 analyzing how the movie Chiikawa: The Secret of the Mermaid Island affected Chiikawa Pocket. On the film's July 24 release date, downloads of the idle RPG reached nearly 10,000, more than six times the previous day, driven by a commemorative campaign and the Mermaid Island event. Downloads stayed above 10,000 daily from July 29, and the game held a top 15 iPhone download ranking for a month.

1d ago

Chiikawa Baby Rinrin Okao Mascots Ring Out as New Prize from Mid-September

Parade will roll out the Chiikawa Baby Rinrin Okao Mascot prize from mid-September at amusement facilities nationwide. The lineup covers eight types of baby versions of Chiikawa, Hachiware, and Usagi. Each mascot measures about 7.5cm, carries a strap on top, and rings with a 'rinrin' sound when shaken. Parade points to its product page for the full details.

2d ago

Chiikawa Pocket Mini Pop-Up Store Goes Nationwide Starting in Sapporo

The Chiikawa Pocket mini POP UP STORE will expand nationwide, with Sapporo as the first stop. The store runs September 18 to October 4 at Sapporo PARCO 7F PARCO FACTORY. Buyers who spend 2,200 yen or more receive a dedicated shopper bag, and every purchaser gets one random sticker from seven types. The novelties are one per transaction while supplies last.

2d ago

Niformation JoJo Wafer Tops Amazon Food Toy New Arrival Chart

Dengeki Hobby Web compiled the top 10 food toy items from Amazon's hobby new-arrival ranking as of September 7, 2026. Bandai's Niformation wafer line swept the top three spots, led by the JoJo's Bizarre Adventure Special II set, followed by the Yo-kai Watch and One Piece entries. Heart's Anime Chiikawa Toy Cake Can ranked fifth, TAKARATOMY A.R.T.S's Pokemon Card Game MEGA Gummy Storm Emeralda sixth, and Bandai's Hololive Production Wafer vol.6 rounded out the list at tenth.

3d ago

Chiikawa Movie Rabbit Rap Hits JOYSOUND Karaoke

Xing Inc. added the Rabbit Rap from Chiikawa: The Movie to JOYSOUND karaoke on September 6. Two versions are available: Usagi's solo and the Rhythmic Ones ver. with Usagi, Momonga, and Kurimanju. The song breaks through Siren attacks in the film.

4d ago

Chiikawa x Sanrio Kiramekko Figures Pop Up at Haneda Airport Terminal 1

The GPSBOX & Kiramekko POPUP STORE runs at Haneda Airport Terminal 1 until September 28. It sells Chiikawa x Sanrio Characters Kiramekko figures in four types, including Chiikawa x My Melody and Usagi x Pompompurin, plus mofusand x Ultraman Kiramekko and GPSBOX figure collections. Items are random, and numbered tickets may be issued on busy days.

6d ago

Kura Sushi Investigates Chiikawa Prize Handling Reports

Kura Sushi published a notice on September 2 saying it is investigating social media reports about improper handling of prizes in its ongoing Chiikawa collaboration. The company said it received reports about inappropriate handling of Bikkura Pon! merchandise and is moving quickly to check the facts. The collaboration, which began August 21, offers figures, can badges, and acrylic magnets as prizes in the Bikkura Pon! game, where customers insert five finished plates into a slot at each table to play. Social media users posted complaints that figures were not coming out, and large quantities of specific prizes appeared on flea market apps, raising suspicions of improper acquisition. Kura Sushi said it manages prizes strictly, storing them in a locked warehouse, having multiple staff open and replenish them, and designating responsible personnel. If the investigation finds wrongdoing, the company plans disciplinary action and legal measures. It also said it will tighten management rules, including checking the number of goods provided against inventory. The campaign runs until September 30. Kura Sushi has not confirmed any wrongdoing and is still in the investigation stage.

6d ago

CHIIKAWA DAYS Exhibition Heads to Shanghai with Local Food Theme

The CHIIKAWA DAYS exhibition opens at Shanghai's Jing'an Kerry Centre from September 12 to November 1, 2026. It adds a Shanghai-only area and the CHIIKAWA LONGTANG EATS series, which turns the characters into local dishes such as shengjianbao and pork mooncakes. A one-day special event on September 5 at Anyi Road features nine giant inflatables, character greetings, and paper hat giveaways. Tickets go on sale September 5 via Maoyan, with early-bird pricing through September 13.

Sep 1

Chiikawa Halloween 2026 Designs Land on Talking ODM for Limited Run

Talking ODM, the print-on-demand service that lets buyers pair a design with a product, added a limited Chiikawa Halloween line on September 1. The set, called Chiikawa HAPPY HALLOWEEN 2026, carries six designs and goes on sale at noon, running through November 1. Three of the motifs are named: a Halloween scene with Chiikawa, Hachiware, and Usagi; Edamame Kurimanju; and Ichigo Daifuku Rakko. The remaining three are not specified in the announcement. The designs can be printed across nine product types: T-shirts, long-sleeve T-shirts, sweatshirts, tote bags, satin frill drawstring bags, eco bags, mini towels, and mugs. The lineup also adds a pullover parka as a new product option. Talking ODM's model means each of the six motifs is available on every product, so the Halloween art is not tied to a single item. The sale period covers the full Halloween season and extends into early November.

Aug 29

Chiikawa Tenugui Towels and Kids Basketball Wear Go on Sale

New Chiikawa merchandise includes three tenugui towel designs and kids basketball wear now available. The towels feature Nesoberi lying-down, Shiromendez, and Shisa Aloha patterns. The basketball wear includes T-shirts and pants with moisture-wicking quick-dry fabric, sold at Sports Depo and Alpen stores. Both items went on sale August 21.

Aug 29

Chiikawa Pocket Pop-Up Store Opens With Dinosaur and Alice Goods

The Chiikawa Pocket POP UP STORE opened August 21 in Tokyo and Nagoya, selling the third official goods lineup themed around dinosaurs and Alice. Items include mascots, trading acrylic stands, stickers, bath towels, tote bags, and T-shirts. Purchases over 2,200 yen came with a bonus shopper and sticker. The Tokyo venue runs until September 23, with stops in Fukuoka, Sendai, and Osaka.

Aug 29

Chiikawa Pon de Couleur Multi-Color Powder Releases November 23

Clair Bote will release the Pon de Couleur Chiikawa Multi-Color Powder starting November 23. The compact multi-color powder, usable as eyeshadow or face color, comes in six container designs drawn from Chiikawa scenes. Each box holds one powder and is priced at 550 yen. A gashapon release is also planned.

Aug 28

Chiikawa Movie Holds First Place as No New Films Enter Japan's Top 10

The weekend box office ranking for August 21-23, released by Kogyo Tsushinsha, shows "Movie Chiikawa: The Secret of the Mermaid Island" in first place with 825,800 attendees and 1.242 billion yen, pushing its cumulative totals past 7.66 million attendees and 11 billion yen. No new films entered the top 10, and the top four slots were unchanged from the previous week.

Aug 28

Chiikawa Anime Film Holds #1, New Crayon Shin-chan Climbs

The Chiikawa anime film, Eiga Chiikawa: Ningyo no Shima no Himitsu, stayed at #1 in its fifth weekend in Japan, earning 1,241,646,800 yen from August 21-23. The Crayon Shin-chan film rose from #6 to #5 in its fourth weekend, earning 169,928,400 yen. Both films continue strong box office runs.

Aug 28

Amasian TV Streams 20 Chiikawa Episodes Free in U.S.

ODK Media's North American platform Amasian TV began streaming 20 episodes of the Chiikawa anime with English subtitles and Japanese audio in the United States. The episodes are available on demand for free, no subscription required. Amasian TV also said it will stream seasons 2 and 3 of Hyakushō Kizoku and the Gunma-chan anime in the coming months, all in partnership with Japan International Broadcasting.

Aug 27

TOYRISE Reveals Shoji Kawamori Items for Tokyo Toy Show 2026

T-SPARK has previewed TOYRISE items to be announced at Tokyo Toy Show 2026, held from August 27 to August 30 at Tokyo Big Sight. The previews cover four franchises: Mashin Hero Wataru, Mado King Granzort, Absolute无敌 Raijin-Oh, and Shinkansen Henkei Robo Shinkalion. A Shinkalion with design concept by Shoji Kawamori was teased via silhouette on August 25 and appears as a gray prototype at the show. The T-SPARK official X account revealed image visuals for all four lines on August 26, with Wataru and Granzort shown together at the T-SPARK booth. The event's business days, August 27 and 28, are for trade visitors only; the general public can attend on August 29 and 30 with advance tickets at 2,000 yen or same-day tickets at 2,200 yen. Dengeki Hobby Web's breaking reports from the Takara Tomy booth confirmed the Kawamori Shinkalion prototype, plus items from Raijin-Oh, Neon Genesis Evangelion, Wataru, and Granzort. Other Takara Tomy displays included a Captain Tsubasa: Tatakae Dream Team and ZOIDS collaboration, SYNEGENEX Evangelion Prime Unit-02, and Transformers-related items such as Adamas Machina Magna Regulus.

Aug 21

Chiikawa Raccoon Gets Super BIG Plush Prize From Late August

Parade will release the new prize "Chiikawa Raccoon Super BIG Plush" sequentially at amusement facilities nationwide from late August 2026. The plush stands approximately 45 cm tall and faithfully reproduces the sword on the character's back, a trademark of the beloved top ranker Raccoon from the Chiikawa series.

Aug 21

Chiikawa Pocket Third Wave Merch Drops With Dinosaur and Alice Themes

The third wave of official Chiikawa Pocket merchandise went on sale August 21, 2026, at 11:00. The new items follow Dinosaur and Alice themes, with 9 dinosaur-themed products and 8 Alice-themed products available. The goods are sold at the official online Chiikawa Pocket Goods Store and at POP UP STORE events at five locations across Japan.

Aug 20

Chiikawa Film Holds Top Spot, Kingdom Rises to Fifth in Japan

The Chiikawa anime film stayed at #1 in Japan for a fourth weekend, selling 602,000 tickets and earning 895 million yen. The fifth live-action Kingdom film rose from #7 to #5 in its fifth weekend, earning 353 million yen. Both films continue strong theatrical runs.

Aug 20

Chiikawa Movie Soundtrack Tops Billboard JAPAN Hot Albums Chart

The original soundtrack for 'Chiikawa: The Secret of the Mermaid Island' reached number one on Billboard JAPAN's Hot Albums chart released August 19. It climbed from 12th on July 29 to the top spot in its fourth week, the first movie soundtrack to lead the chart in about seven years.

Aug 20

Chiikawa Charapaki Sashimata Included Ver. Releases August 31

The Chiikawa Charapaki Sashimata Included Ver. launches August 31, 2026. Each pack includes a sashimata for Chiikawa and Hachiware, with chocolates in four flavors and eight character shapes. The sashimata colors come in two varieties, and contents are a surprise until opened.

Aug 18

Chiikawa Favorite Character Ranking Top 10 Announced

Nijimen's Chiikawa favorite character survey, held from July 29 to August 12, 2026, drew 1,335 votes across 42 characters. Chiikawa took first with 210 votes, followed by Hachiware with 190 and Usagi with 182. Raccoon, Shiisa, Kurimanjuu, and Momonga rounded out the top seven, with the full top 10 announced to commemorate the movie's release.

Aug 18

Chiikawa Bakery Pop-Up Shop Opens at JR Kyoto Station

Chiikawa Bakery is holding its first Kyoto pop-up shop from August 13 to September 9, 2026, at JR Kyoto Station's West Exit ticket gate. The shop sells bakery merchandise and introduces a Kyoto-exclusive caramel otabe confection by Bicchu Co., Ltd. Admission is free, with possible entry restrictions during crowded times.

Aug 18

Chiikawa Top Ranker Racco Gets 45cm Super BIG Plushie Prize

Parade will release the Chiikawa Racco Super BIG Plushie at amusement facilities nationwide starting in late August 2026. The roughly 45 cm plushie reproduces Racco's trademark sword on his back. The prize is part of the ongoing Chiikawa merchandise line and is scheduled for sequential release.

Aug 18

Chiikawa Movie Characters Grace anan Special Edition Cover

The special edition of the women's weekly magazine anan, issue 2509, will feature the film Chiikawa: The Movie - The Secret of Mermaid Island on its cover when it goes on sale August 26. The cover shows Chiikawa, Hachiware, and Usagi embraced by Siren, a key character from the movie, with special processing that evokes the sea. The back cover features Shimajiro, a character whose popularity has grown since the film's release. The issue includes interviews with voice actors Aoki Haruka (Chiikawa), Tanaka Makoto (Hachiware), Ozawa Ari (Usagi), Suzuki Minori (Siren), and Mogami Tsuguo (Shimajiro), as well as director Oikawa Kei. A special bonus exclusive to this edition is a sticker sheet titled "Island Memories Full of Stickers," featuring iconic scenes from the film's island adventure. The magazine also includes a photo shoot of the Chiikawa characters from their appearance on the 2026 FNS Music Festival Summer. The special edition is priced at 1,300 yen and will be available at bookstores, convenience stores, and online bookstores nationwide.

Aug 14

Chiikawa Movie Opening Video Features Hachiware Song

The official X account for 'Chiikawa the Movie: The Secret of Mermaid Island' released the non-credit opening video on August 13. Nagano, who handles the original work and screenplay, conceived the composition. The video pairs the original opening theme 'Kutsuzure' sung by Hachiware (CV: Seijin Tanaka) with scenes of daily life for Chiikawa and friends, including Chiikawa, Hachiware, Usagi, Momonga, Kurimanju, Rakko, Shisa, and Furuhonya, plus characters like Yoroi-san, 'Anoko,' and 'Dekatsuyo.'

Aug 14

Live-Action Blue Lock Film Opens at #8 in Japan

The live-action Blue Lock film opened at #8 in the Japanese box office. Meanwhile, the Chiikawa anime film returned to #1 in its third weekend, selling 1.147 million tickets and earning 1,698,950,000 yen from Friday to Sunday. The Crayon Shin-chan film dropped from #3 to #6 in its second weekend.

Aug 10

Chiikawa Baby Plush Pass Case Pouch 2nd Series Releasing Late August

Parade will release the Chiikawa Baby Plush Pass Case Pouch 2 at amusement facilities nationwide from late August. The second series of plush pass case pouches features the characters as babies, with a reel and faces on the front. The lineup includes Usagi, a crying Momonga, Used Bookstore, and Kurimanju, for four types total.

Aug 9

Chiikawa Movie Opens Strong, TVer Streams 120 TV Episodes Free

Chiikawa: The Movie: The Secret of the Mermaid Island opened at No. 1 in Japan's attendance ranking with 1,508,500 viewers and 2.24 billion yen in its first three days. To mark the release, TVer is streaming up to 120 TV anime episodes free until August 23.

Aug 8

Chiikawa Market Reveals Big Sofubi Figures of Siren and Shimajiro

Chiikawa Market announced sofubi figures of Siren and Shimajiro from the film 'Eiga Chiikawa: Ningyo no Shima no Himitsu.' The Siren figure is about 23cm and comes with two mini mermaids, priced at 7,700 yen. The Shimajiro figure is about 15cm, priced at 4,950 yen. Both go on sale August 7 at 11:00 AM.

Aug 7

Chiikawa Movie Opens at No. 1 in Japan, Outpaces Detective Conan

Chiikawa the Movie: The Secret of Mermaid Island opened at No. 1 in Japan, selling 1.51 million tickets and earning ¥2.24 billion ($13.7 million) in three days. Its ¥990 million first day surpassed Detective Conan: The Million-Dollar Pentagram's ¥960 million opening day. Directed by Kei Oikawa and produced by Cygames Pictures, the film adapts Nagano's manga.

Aug 6

Crayon Shin-chan Film Opens at #3 in Japan

The 33rd 2D Crayon Shin-chan film, Eiga Crayon Shin-chan Kikikaikai! Ora no Yōkai Bake-shon, opened at #3 in Japan, selling 441,000 tickets and earning 539,371,500 yen (about US$3.41 million) in its first three days. The film opened on July 31 and centers on the Nohara family's adventure in the land of yōkai.

Aug 5

Chiikawa Anime Film Opens at #1, Kingdom Drops to #3

The Chiikawa anime film opened at #1 in Japan, earning 2,240,333,500 yen (about US$13.70 million) on 1,508,500 tickets over its first three days. The fifth live-action Kingdom film dropped to #3 in its second weekend, with a cumulative total of 3,354,667,400 yen (about US$20.52 million).

Aug 5

Chiikawa Movie Shimajiro Big Plushie Prize Launches in Early August

Parade will release a big plushie of Shimajiro from the currently screening film Chiikawa: The Movie - The Secret of Mermaid Island as a prize starting in early August 2026. The plushie stands about 43 cm tall and reproduces Shimajiro's sturdy build, including his signature apron that reads "Proud of Taste." The apron features a small pocket designed to hold chili peppers, a detail that has drawn praise from fans on social media for its faithfulness to the character. The reverse side of the plushie, described as a "sturdy back," has also attracted attention, with social media comments focusing on the plump appearance. Parade will roll out the prize sequentially at amusement facilities nationwide. In addition, a lottery campaign on the Parade Prize official X account offers a chance to win the plushie, with applications accepted until August 16 at 23:59. Fans have commented on the plushie's size, comparing it to a small newborn, and praised the craftsmanship of the pocket detail.

Aug 5

Chiikawa Character Paki Sashimata Version Arrives August 31

Bandai Candy will release the Chiikawa Character Paki Sashimata Version at confectionery sections of mass retailers nationwide on August 31, 2026. The product includes a sashimata, a pole weapon, for the Chiikawa and Hachiware characters, letting buyers pop the figures out of the package. The sashimata comes in two colors, pink and blue, and which one is included is a surprise until opening. The chocolate inside comes in four flavors, including muscat and strawberry milk, and the shapes cover eight characters total: Chiikawa, Hachiware, Usagi, Momonga, Kurimanju, Rakko, Shisa, and Furuhonya. The price is 248 yen including tax. The release follows a separate Parade prize line, the Movie Chiikawa: The Secret of Mermaid Island Subjugation Mascot, which launches in mid-August and features five characters, with Chiikawa, Hachiware, and Furuhonya holding subjugation poles and Usagi and Momonga equipped with bin yoyo. That mascot line includes a loop strap for attaching to bags.

Aug 4

Chiikawa Bakery Kyoto Pop Up Shop Opens at JR Kyoto Station

The Chiikawa Bakery Kyoto Pop Up Shop will run from August 13 to September 9, 2026, at the JR Kyoto Station West Gate ticket gate special venue, operated by LTR, a subsidiary of CL Holdings. The shop will sell bakery original goods and Kyoto- items, including a collaboration with Kyoto confectionery maker Miseju on a limited 'Chiikawa Bakery Fuwafuwa Otabe Caramel' priced at 1,460 yen with a random sticker. The shop will also offer original breads such as Chiikawa, Hachiware, and Usagi shokupan at 950 yen each, plus mascots, flake stickers, eco bags, cookies, and trays. A purchase bonus gives a Kyoto-limited shopper tag for purchases over 2,200 yen. The bakery's permanent locations include Omokado at Tokyu Plaza Omotesando, opened in October 2024, and KITTE Osaka, opened in June 2026. The pop-up is free entry with possible crowd control. The Chiikawa manga by Nagano has eight volumes published by Kodansha, and the TV anime airs within Mezamashi TV on Fuji TV since April 2022.

Aug 4

Chiikawa Jet to Fly ANA Domestic Routes From Late October

ANA and the Chiikawa franchise have announced a collaboration that will put a specially designed aircraft on domestic routes starting in late October 2026. The Chiikawa Jet, a Boeing 767-300 with aircraft number JA609A, will feature eight characters from the series, including Chiikawa, Hachiware, and Rabbit, on its fuselage. The design differs between the left and right sides of the plane, with seasonal motifs from across Japan scattered around the characters. ANA's special website opened on August 3, 2026, revealing the aircraft design, headrest covers, and paper cups used for in-flight drinks. The headrest covers feature the same character-filled design as the aircraft and cannot be taken home. The paper cups come in one design showing the three main characters. Collaboration merchandise featuring the characters in ANA uniforms is also planned, with details to be announced later. The Chiikawa Jet is scheduled to operate on routes from Tokyo Haneda, Itami, and Nagoya, with specific destinations including Sapporo, Matsuyama, Hiroshima, Fukuoka, Nagasaki, and Okinawa. Actual routes may change depending on operating conditions.

Jul 27

Chiikawa Teams With dazzlin for Knit Hats, Bags, and Loungewear

The women's fashion brand dazzlin has launched a special collection based on the manga and anime franchise Chiikawa. The lineup includes four items: a knit hat and loungewear set featuring Chiikawa's face, a frill-sleeve knit pullover, an all-over print dress, and a fluffy material bag with a charm. Web pre-sales begin on August 7, 2026, through the official online store RUNWAY channel and ZOZOTOWN, with in-store sales scheduled for mid-September. Prices range from 9,900 yen to 19,800 yen. The collection aims to blend Chiikawa's character motifs with dazzlin's feminine aesthetic, using details like patches, all-over prints, and charms to make the designs suitable for daily wear. Chiikawa, created by illustrator Nagano, started as a manga on X (formerly Twitter) and has since expanded into goods, collaborations, a TV anime airing on Mezamashi TV since April 2022, and a film released in July 2026.

Jul 26

Chiikawa Anime Streams 120 Free Episodes on TVer for Film Release

The TV anime "Chiikawa" began free distribution on the commercial broadcasters' official streaming service TVer on July 24, 2026. The promotion commemorates the nationwide theatrical release of "Movie Chiikawa: The Secret of Mermaid Island," which opened the same day. Episodes 1 through 5 and the latest episode are always available for free. Episodes 6 through 63 became available on July 24, and episodes 64 through 120 will be added on August 8. All episodes are bundled into groups of 10 for the short-form series. The free viewing period runs through August 23, 2026. The anime is based on the manga by illustrator Nagano and airs within Fuji TV's "Mezamashi TV" program. The film follows Chiikawa and friends who receive an invitation to a mysterious island, where they encounter a giant Siren and uncover a hidden secret.

Jul 21

Chiikawa Anime Film Casts Momoka Terasawa, Sayumi Suzushiro

The official website for the first Chiikawa anime film, Eiga Chiikawa: Ningyo no Shima no Himitsu, announced on Tuesday that Momoka Terasawa and Sayumi Suzushiro have joined the cast as Hitoha and Futaba, two islanders the characters meet. The film adapts the manga's 2023 "Siren Arc" and opens in Japan on July 24.

Jul 20

Chiikawa Film Prizes Feature Siren Plushie, Aurora Bag

Parade is releasing two prize items for the movie "Chiikawa: The Secret of Mermaid Island," which opens July 24. The Siren Big Plushie and Aurora Beach Bag each come in two types. A social media campaign on the official Parade Prizes X account offers a chance to win a set of both plushie types. The items launch from late July.

Jul 13

Chiikawa: The Secret of Mermaid Island Prize Items and Campaign Launch

Parade is releasing two prize items for the upcoming film Chiikawa: The Secret of Mermaid Island, which opens July 24. The Siren BIG Plushie and Aurora Beach Bag each come in two designs featuring the siren and Chiikawa characters traveling on water. A follow-and-repost campaign on X offers a chance to win the plushie set, running until July 26.

Jul 13

Chiikawa Ura Design Items Arrive on Talking ODM

Talking's custom merchandise service Talking ODM added the "Chiikawa Ura" design on July 13. The design features a rabbit saying "Ura." and gained attention from sumo prize banners. Products include face towels, T-shirts, bucket hats, tote bags, mugs, and more, all available in multiple sizes and styles.

Jul 9

Chiikawa Teams Up with MatsukiyoCocokara for Summer Campaign

MatsukiyoCocokara is launching a Chiikawa-themed summer campaign from July 16 to September 15, 2026. Customers can enter lotteries to win original goods like cooler bags and folding chairs, or answer quizzes for first-aid kits and cosmetics boxes. Limited-edition cosmetics and medicine notebook cases will also be sold in stores. The promotion includes app icon changes, store wrapping, and a collaborative fireworks display.

Jul 8

Movie Chiikawa: The Secret of the Mermaid Island IMAX Screening Starts July 24

The IMAX version of 'Movie Chiikawa: The Secret of the Mermaid Island' will screen simultaneously from the film's July 24 release date. A MAX visual featuring Chiikawa, Hachiware, and Usagi in extreme close-up has been released. The film is the first theatrical adaptation of Nagano's manga, adapting the 'Siren Arc'. Animation production is by CygamesPictures, with a cast including Haruka Aoki, Makoto Tanaka, and Ari Ozawa.

Jul 8

Anime And Manga Worlds Share Tanabata 2026 Wishes

Anime News Network published a five-part roundup of Tanabata greetings from across the anime, manga, and video game industries on July 7, 2026. The collection includes wishes and illustrations from official accounts for series such as Bungo Stray Dogs, Detective Conan, My Hero Academia, Sakamoto Days, Doraemon, Chibi Maruko-chan, Hell's Paradise, and Dragon Quest. Video game franchises like Final Fantasy, Monster Hunter, and Like a Dragon also participated, alongside creators including Hideo Kojima, Yuki Kaji, and Shoko Nakagawa. Several series tied their posts to new releases: the second season of Yoroi Shin Den Samurai Troopers premiered on July 7, My Happy Marriage released a special Tanabata illustration and announced a three-episode special for 2026, and My Stepmother and Stepsisters Aren't Wicked began airing on July 8. The roundup also features greetings from manga titles like Chiikawa, MARRIAGETOXIN, and Smoking Behind the Supermarket with You, as well as from studios Tatsunoko Production and Square Enix.