Blizzard Entertainment is preparing for BlizzCon 2026 on September 12-13 in Anaheim, with ongoing cross-promotions for Overwatch (a third LE SSERAFIM collaboration) and Diablo IV (a Geralt skin tied to The Witcher 3 expansion), and has sold digital bundles for five games since late July.
Blizzard Entertainment's recent output centers on BlizzCon 2026, scheduled for September 12-13 at the Anaheim Convention Center. The company sells two digital bundles on the Battle.net shop, the BlizzCon Digital Bundle and the BlizzCon Ultimate Collection, priced from 3,350 yen, with in-game items for World of Warcraft, Overwatch, Diablo IV, Diablo Immortal, and Hearthstone. These bundles let players who cannot attend in person still obtain event-exclusive cosmetics.
The studio is also building momentum toward BlizzCon with two announced partnerships. On August 26, Blizzard and CD PROJEKT RED announced a partnership whose first step is a Geralt-themed skin for Diablo IV, obtainable by pre-purchasing or purchasing the upcoming The Witcher 3: Wild Hunt expansion pack 'Memories of Reminiscence' on Battle.net. Skin details are planned for BlizzCon 2026. Separately, Blizzard and K-pop group LE SSERAFIM announced their third collaboration, launching September 13. The event includes new skins, emotes, and limited challenges for Overwatch, plus a music video for LE SSERAFIM's single "Made My Night" co-produced with Overwatch, and a live performance at BlizzCon on September 14. The schedule also includes a gameplay trailer and BlizzCon streaming.
Overwatch itself continues to expand. On June 12, Blizzard revealed Shion, a new DPS hero described as a dual-pistol-wielding, motorcycle-riding cyber-yakuza flanker, arriving with Season 3 on June 17 Japan time, alongside a new Tokyo-set hybrid map, Neon Junction. This follows the removal of the '2' from the game's name in February, per the announcement, and sets up a Japan-themed narrative that the LE SSERAFIM collab, with its Tokyo aesthetic, appears to continue.
Synthesized by Yomimono from the cited Yomimono stories below, each itself
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fact links the story it came from.
Sep 1
Blizzard Entertainment and K-pop group LE SSERAFIM will launch their third collaboration on September 13. The event runs for a limited time, with no end date announced. New skins, emotes, and limited challenges will be added to Overwatch. The collaboration was announced on the official Overwatch X account on September 1. A teaser visual shows heroes in black outfits styled as ending fairies, with the recently added hero D.Mon making a finger heart at the center. Male hero Mizuki appears as a sixth member dancing behind the group. The schedule includes a music video for LE SSERAFIM's new single "Made My Night" on September 11, co-produced with Overwatch. On September 13, collab skins go live, a gameplay trailer drops, and BlizzCon 2026 will feature gameplay streaming. LE SSERAFIM will perform at BlizzCon on September 14. This follows the 2023 "Perfect Night" collaboration and a 2025 in-game event with hip-hop fashion skins. Blizzard's Walter Kong called the 2023 collab an unforgettable moment and expressed excitement for the new video and stage.
Aug 29
Blizzard Entertainment and CD PROJEKT RED announced a partnership on August 26. The first step is a Geralt-themed skin for Diablo IV, obtainable by pre-purchasing or purchasing the new The Witcher 3: Wild Hunt expansion pack 'Memories of Reminiscence' on Battle.net. The skin's appearance is unrevealed, with details planned for BlizzCon 2026 on September 12-13 in Anaheim.
Jul 28
Blizzard Entertainment has started selling the BlizzCon Digital Bundle and BlizzCon Ultimate Collection on the Battle.net shop, priced from 3,350 yen. The bundles commemorate BlizzCon 2026, which runs September 12-13 at the Anaheim Convention Center, and include in-game items for World of Warcraft, Overwatch, Diablo IV, Diablo Immortal, and Hearthstone.
Jun 12
Blizzard Entertainment announced the abilities of Shion, a new DPS hero for Overwatch, on June 12. The dual-pistol-wielding, motorcycle-riding cyber-yakuza flanker arrives with Season 3 on June 17 Japan time. The season also adds a new hybrid map, Neon Junction, set in Tokyo.