GU Announces 19-Item Pokemon Apparel Collection For October 23
GU is a low-price apparel chain, so a 19-item Pokemon run priced between 1,490 and 4,990 yen puts licensed Pokemon clothing at everyday retail prices rather than collector prices.
Reporting from 1 source: Inside.
GU will release a 19-item Pokemon collaboration on October 23, themed on a Trainer living with Pokemon in a forest. The lineup runs from 1,490 yen graphic T-shirts to 4,990 yen full-zip knit jackets, plus fleece parkas, sweat lounge sets, and kids' pieces. Adult sizes go from XS to 3XL, kids' items from 100 to 160 cm. Sales start at 7:15 on October 23, 2026.
GU's Pokemon collection is built around a forest theme, with natural colors and outdoor-derived details rather than the character-forward prints that usually carry licensed apparel. The lineup spans adult and kids' sizes in one drop, from graphic T-shirts at 1,490 yen to a full-zip knit jacket at 4,990 yen, alongside half-zip fleece pullovers, a fleece full-zip parka, sweat pullovers, and sweat lounge sets. Kids' sweat pullovers and cotton sweat lounge sets are 1,990 yen each. Everything goes on sale at 7:15 on October 23, 2026, with details on the GU official website.
- Graphic T: 1,490 yen each, tax included
- Half-zip fleece pullover: 2,990 yen, tax included
- Sweat pullover: 2,990 yen each, tax included
- Full-zip knit jacket: 4,990 yen each, tax included
- Fleece full-zip parka: 3,990 yen each, tax included
- Sweat lounge set (long sleeves and long pants): 3,990 yen each, tax included
- KIDS sweat pullover: 1,990 yen each, tax included
- KIDS cotton sweat lounge set: 1,990 yen each, tax included
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.