Apple Sets "Welcome Home" Event For October 13
Apple will hold a new product event titled "Welcome Home" on October 13, 2026, the company's Senior Vice President of Worldwide Marketing, Greg Joswiak, said in a social media post on October 8. The teaser video he posted shows two women doing embroidery in the shape of the old rainbow-colored Apple logo. The event is expected to center on smart home hardware rather than a flagship iPhone refresh. GIGAZINE reports that Apple is widely expected to use the date to introduce a smart home hub with a screen, a new Apple TV 4K, and a revamped HomePod mini. The hub is rumored to carry a square 6-inch display and an iMac G4-style design. The HomePod mini is said to gain a new N1 network chip and an S-series processor for Siri AI, plus new color options. The Apple TV 4K is expected to move to an A19 or A19 Pro chip, more RAM, the same N1 chip, and an upgraded Siri Remote.