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Round1 and One Piece Launch First Simultaneous Japan-US Collaboration

The simultaneous rollout across 159 stores in two countries signals Round1's strategy to use its Japan-US store network for synchronized, borderless IP events, rather than treating the markets separately.

Key Facts

  • Round1's first simultaneous Japan-US collaboration with One Piece runs from July 18 to October 17, 2026, at 159 locations: 100 in Japan and 59 in North America.
  • A newly drawn illustration shows Straw Hat crew members participating in Round1 activities, with Luffy bowling and Zoro challenging billiards with three cues.
  • Three stores-DC Tokyo Plaza, Sendai Izumi, and Sennichimae-will feature large wall decorations with different designs.
  • The collaboration includes a stamp rally using original panels from the mobile game One Piece Bounty Rush, where participants scan QR codes to collect three digital stamps for a postcard.

Reporting from 3 sources: Anime Corner, Anime Anime, OtakuKart Anime.

Round1 and One Piece Launch First Simultaneous Japan-US Collaboration

Round1 announced its first simultaneous Japan-United States collaboration with the TV anime "One Piece," running from July 18 to October 17, 2026, at 159 locations-100 in Japan and 59 in North America. The event features exclusive merchandise, themed attractions, crane game prizes, and a stamp rally. A newly drawn illustration was created for the campaign. Among the highlights is the "One Piece Card Game -ROUND1 Promotional Pack-" with 10 original card designs, given as a gift with each collaboration menu item ordered in Japan, or distributed through a registration lottery in the U.S. for qualifying Round1 Game Card reloads. Crane game prizes include Chopper plushies in collaboration colors, Gear 5 Luffy figures, and Straw Hat Crew mini plush collectibles. Large photo spots let visitors pose inside manga panels, and three stores will feature large wall decorations. Collaboration goods such as T-shirts, acrylic stands, and stickers will be sold in-store and via online reservation. The campaign marks Round1's largest cross-border anime partnership to date, according to company statements.

Eiji Kawaguchi, president of Round1 Japan, said the collaboration uses the company's 159-store network to "deliver borderless entertainment easily, repeatedly, and to many fans both in Japan and abroad." Mayu Ohiwa, vice president of Round1 USA, said the goal was "to provide a consistent, high-quality experience in both the US and Japan."

The newly drawn illustration shows Straw Hat crew members participating in Round1 activities. Luffy is shown enjoying bowling, and Zoro is depicted challenging billiards with three cues. Ohiwa said the team "carefully designed each product with an emphasis on both quality and collectibility."

Three stores will receive large wall decorations with different designs: DC Tokyo Plaza, Sendai Izumi, and Sennichimae. A stamp rally uses original panels from the mobile game "One Piece Bounty Rush." Participants scan QR codes at the panels and collect three digital stamps to receive a postcard. At 12 designated stores, a bowling score registration campaign offers an original "One Piece Bounty Rush" can badge for meeting score conditions.

In the U.S., Phase 1 registration for the card game promotional pack lottery opens July 1 at 10:00 a.m. PT and closes July 5 at 10:00 p.m. PT. Selected participants receive one card per $20 reload to their Round1 Game Card, with a maximum of 10 cards. Cards are distributed randomly, and participants cannot choose specific characters.

The collaboration runs alongside continued franchise expansion. The live-action Netflix series returned with Season 2 in March 2026 and has wrapped filming for Season 3. A remake by WIT Studio released its first trailer and is set for February 2027. The franchise recently became the first Japanese anime franchise to receive a permanent exhibition at the Grévin Museum in Paris.

Synthesized by Yomimono from the 3 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

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