Shironeko Project Gets 12th Anniversary Phone Cases in 24 Designs
The anniversary merchandise expands the franchise's reach through an on-demand print service, offering a wide range of device compatibility and past anniversary artwork.
ASCII.jp
Figures
Cars 20th Anniversary Prizes Land at Namco Amusement Facilities
The prize lineup ties the Cars anniversary to Namco's physical and online crane channels, giving the franchise a dedicated merchandise push at amusement facilities.
Inside
Harry Potter x niko and ... Collaboration Part 2 Launches August 21
The second installment adds Fantastic Beasts to the collaboration, expanding the lineup beyond the first 2023 release with new items like a trunk case, a first for niko and ... collaborations.
Nijimen
Pokemon and Polaroid Launch First Collaboration for 30th Anniversary
This marks Polaroid's largest-scale collaboration in its history, signaling a major push into pop culture licensing for the instant camera brand, timed to Pokemon's 30th anniversary.
KAI-YOU, Denfaminicogamer, Anime Anime
What's Michael? Cat Manga Gets Capsule Toy Figure Mascots
The Reiwa-era capsule toy line brings the classic cat manga's characters back as collectible figures, with five types including Michael, Poppo, and Nyajira.
Dengeki Hobby Web
UMAbred PARK Opens Second World With Sea and Pirates Theme
The second UMAbred PARK world expands the fictional theme park concept with a sea and pirates theme, introducing new characters and a co-hosted popup with the netkeiba shop in Niigata.
Dengeki Hobby Web
Space Sheriff Gavan Action Figure Gets Vapor-Plated Shine and LED Glow
The figure is the first from Alphamax to use a cloth inner suit, combining realistic texture with the metallic look of the combat suit.
Dengeki Hobby Web
Evangelion Unit-02 and Mass Production Unit Prize Figures Arrive September 18
The paired release lets collectors recreate a key battle scene from The End of Evangelion through Sega's XrossLink prize figure line.
Inside
SMP Storage Collection 02 Adds GaoKing, GaoHunter, GaoMuscle Kits
The second SMP Storage Collection installment expands the mini-pla line with Gaoranger mecha, offering a 142% increase in body parts over the first set.
Dengeki Hobby Web
Stpri HoloModel Digital Figures Get School Uniform Version
The release expands the HoloModel digital figure lineup for Stpri with a new costume variant, sold both at the anniversary venue and through online stores.
MoguLive
Maruka Opens Pre-Orders for Mickey and Donald 3-in-1 Model Kits
The two kits give Disney fans a choice of Modern, Classic, or Cyber face plates on a single 30cm model, with staggered release dates that keep the lineup rolling through the fall.
Dengeki Hobby Web
Demon Slayer Rengoku and Zenitsu Noodle Stopper Figures Set for ROUND1 Prizes
The announcement confirms the continued expansion of the ROUND1-exclusive Demon Slayer prize figure line, with the reveal of Shinobu Kocho and Giyu Tomioka silhouettes signaling the next two characters in the series.
Dengeki Hobby Web
Ojamajo Doremi Gashapon Compact Mirror Pearl Color Set Arrives
The pearl color version refreshes the compact mirror series with a new finish, keeping the Ojamajo Doremi tap designs in circulation as collectible capsule items.
Dengeki Hobby Web
Uta no Prince-sama 15th Anniversary Goods Open for Preorder
The anniversary merchandise extends the Uta no Prince-sama 15th anniversary celebration with a broad range of collectible items, giving fans a chance to own the special event visuals.
Anime Anime
Saiki K. School Time Pop Up Shop Runs at 10 Hands Stores From September 18
The pop up shop marks the 10th anniversary with newly drawn School Time illustrations, and the goods lineup, teased as 'Psi-level goods,' has yet to be revealed.
Nijimen
One Piece Shinkansen Setouchi Blue Gets Limited Edition Watch
The watch extends the ONE PIECE × Sanyo Shinkansen project, which launched in spring 2025 with three themed trains, into a collectible merchandise line.
Anime Anime
ONE PIECE x Matsuya Collaboration Part 2 Starts August 18
The second part expands the collaboration with additional goods and a lottery, giving fans more reasons to visit Matsuya and collect character-themed items.
Nijimen
Nintama Rantaro Mochipiko Plushies Add Casual Clothes Waves
The three-wave rollout expands the Casual Clothes Ver. series with characters from different grades and positions, including the unexpected addition of Hemuhemu.
Nijimen
Horimiya 15th Anniversary Cafe and Strawberry Pop-Up Shop Announced
The two-part event series gives Horimiya fans a chance to revisit the characters' high school lives with new Hagiwara illustrations, split between a school festival cafe and an anniversary-themed strawberry shop.
Nijimen
The Elusive Samurai Pop Up Shop Opens With Four Seasons Goods
The pop up shop extends The Elusive Samurai merchandise into a four seasons themed lineup, giving fans a new way to engage with the series during its second season airing.
Anime Anime
Lycoris Recoil Pop-Up Store Brings Modern Japanese Goods to SHIBUYA109
The event extends the Lycoris Recoil merchandise line with a fresh modern Japanese visual theme, and the online sales option widens access beyond the physical venues.
Anime Anime
Ojamajo Doremi Nyon x WEGO Collaboration Items Launch August 21
The collaboration brings Ojamajo Doremi Nyon merchandise to WEGO's retail and online channels, with new keychain art and apparel aimed at fans.
Nijimen
Peanuts Collaboration Bags Land at FURLA Pop-Up in Osaka
The pop-up pairs FURLA's Italian leather goods with Peanuts vacation-themed illustrations, and purchases over ¥55,000 include an original embroidered hand towel.
Anime Anime
Rilakkuma and SHIBUYA109 Team Up for Lab-Themed Event
The collaboration brings Rilakkuma's brand into a major Shibuya retail space with merchandise and character appearances, extending the character's presence beyond merchandise into experiential retail.
Anime Anime