UZU Ads Launches Beta Feature for Direct Meta Ad Distribution From Influencer Videos
The feature removes a key barrier for businesses wanting to repurpose influencer content as paid ads, by integrating video purchase and Meta ad delivery into a single workflow with no handling fees during beta.
Reporting from 1 source: ASCII.jp.
APOC has launched a beta version of 'UZU Ads Meta Distribution,' a feature that lets businesses buy influencer videos and run them as Instagram and Facebook ads directly from the UZU Ads platform. During the beta, handling fees are waived, and support and reports are free. The move addresses the need for specialized Meta ad knowledge, allowing businesses to use high-performing influencer content for paid distribution without leaving the service.
Businesses using UZU Ads have long wanted to turn popular influencer videos into paid ads but were held back by the complexity of Meta's ad manager. The new 'UZU Ads Meta Distribution' beta solves that by letting users select and buy influencer videos, then run them as Instagram and Facebook ads from the same dashboard. APOC is waiving handling fees during the beta and providing free support and reports. The only cost is a 16,500 yen per-video purchase fee plus the ad budget. The feature is available for influencers who have consented to secondary use.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.