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Virtual talent agency Re:AcT will release new EPs from Kanau Yumekawa, Kumori Anya, Lisa Makou, and Anna Kannagi on four consecutive Sundays starting August 23, 2026. The EPs include original songs, self-covers, covers of labelmates, and remastered tracks. A live event, Re:AcT LIVE "BRIGHT NOTES," will follow on September 20 at GRIT Shibuya, split into two performances with two talents each. Tickets go on sale July 25.
Kao's premium fabric softener brand IROKA has launched a collaboration with four Nijisanji VTubers: Ibrahim, Kaisei, Fuyuki Hakase, and Furen E. Lustario. A web commercial began streaming July 9, and a special YouTube live stream on Ibrahim's channel is set for July 16 at 8:00 PM JST, where campaign details will be announced.
Aegis-Link's new VTuber generation COALESCE debuts this weekend with four members: Veilyn, Kyuru Rin, Kumisa Umare, and Eru Erudite. The group is on the hunt for a mischievous group called REM:NANT in the Aegis-Link universe. Each member shared their self-descriptions and challenges ahead of debut.
Independent VTuber Satou Sugu announced she will join the newly formed agency Realize Production as its 26th member, effective June 1. The announcement came during a stream commemorating her fifth debut anniversary on July 10. Satou Sugu debuted independently in 2021 and has built a following through game streams and role-playing content.
Office THC announced auditions for its 2nd generation VTubers on July 11, seeking new members for official YouTube and Nico Nico paid channel projects, collaborations, and program appearances. Applications run July 18 to August 2, with a public online interview event where 1st generation members act as interviewers. The agency will not collect revenue from applicants' own channels.
MiliPro talent Nonono Otono released her sixth single 'Princess Viral' under the agency's in-house label Million RECORDS on July 10-11, 2026. The move marks her departure from Universal Music. The song was produced by VOCALOID creator yowanecity, with animation by Ichimaru.
Tokito Hatena, a VTuber from the group AlmaZarQ and a junior member of QuizKnock, appeared as a guest at a June 26, 2026 event celebrating the release of Volume 1 of the Kimi no Quiz manga adaptation. She joined manga artist Ayako Noda and writer Da Vinci Kyoyama for a three-part talk and quiz competition.
Nijisanji liver Kanae will stream his second solo live, 'Solitude,' exclusively on Niconico Live Broadcast on July 31, 2026. The show features seven guest livers including Higuchi Kaede, Kengoku Tōya, and Shiina Yuka. Online tickets for the main program and optional camera angles are on sale now.
Panorapro will host a 1-on-1 talk event for hololive DEV_IS unit ReGLOSS's third anniversary on September 20, 2026, at an undisclosed Tokyo venue. Fan club members can enter a lottery for tickets starting July 10, with general sales to follow. The event features four members and optional photo and video recording services.
Cover Corporation announced on July 11 that IRyS, a member of hololive English, will hold her first solo concert on Tuesday, October 6, 2026 at SGC Hall Ariake in Tokyo. The concert is titled "IRyS 1st Concert 'HOPE ||: Beyond the Stars'." Venue tickets are available in three tiers: SS seats for 12,000 yen, S seats for 9,800 yen, and A seats for 8,200 yen, all tax included. A first round of advance lottery applications opened on July 11 and runs through July 20. A second lottery round runs from August 5 to August 11, and general sales begin on September 6. Streaming tickets are priced at 6,800 yen and are available on SPWN and ZAIKO, with archive viewing available until November 6. Concert goods also went on sale on July 11, with orders accepted through August 17. The event is organized by Cover Corporation, the operator of the hololive Production VTuber agency.
ABEMA will host 'Abema de Hololive: Midsummer Watch Party' from July 15 to July 31, streaming 17 past live performances by hololive talents exclusively on ABEMA Premium. The marathon includes solo shows from Tokoyami Towa, Tsunomaki Watame, Nekomata Okayu, Usada Pekora, Hoshimachi Suisei, and Mori Calliope, as well as group concerts from hololive generations, HOLOSTARS, and hololive English. Subscribers can also access all 23 hololive-related performances on demand.
REJECT and Arbiter Studio are releasing a limited edition glass mouse pad featuring VTuber Syusetu Kohaku. Sales begin July 11 in Japan and July 13 internationally. The pad includes original artwork by Hyatsu, a super smooth surface, full rubber base, and rounded edges. Syusetu Kohaku is a fox VTuber and esports player who has used the ORBIT GLASS line.
Nijisanji unit 3SKM, made up of Yusei Kitami, Kaisei, and Ness Sakaki, will hold their first real talk event on August 22, 2026, at Yokohama BUNTAI. The event, titled '3SKM Doesn't Sleep at Yokohama BUNTAI Either ~The Night Before "One-Off" Gathering~', precedes their debut live 'One-Off' on August 23. Ticket sales start with a fan club lottery on July 10, followed by an eplus lottery and general sales. Streaming tickets are also planned.
Hatsune Miku and Hoshimachi Suisei will appear at the ceremonial first pitch of the Chiba Lotte Marines vs. Fukuoka SoftBank Hawks game on July 20, 2026 at ZOZO Marine Stadium. The appearance is tied to a new CM for Lotte's Coolish and Sou brands, released July 3, featuring the song 'Blue's Nest' by Tatsuya Kitani with character design by Kope Nishiki. A collaboration hotel room and train jack are also planned.
Cover Corporation announced on July 10, 2026, that the after-screening of the hololive Production all-members live event "hololive 7th fes. Ridin' on Dreams," originally held in March 2026, will be shown at theaters across Japan over four days. The screenings are scheduled for August 29 and 30, and September 5 and 6, 2026, with each day dedicated to one of the event's four stages. Tickets are priced at 4,500 yen for a regular ticket and 5,200 yen for a ticket including a set of silver tape and confetti stickers. A lottery system via Lawson Ticket runs in two rounds, starting July 10, followed by general and theater sales. Each screening will include an exclusive comment video from two talents: for Stage 1, Tsunomaki Watame and FUWAMOCO; Stage 2, Shishiro Botan and Elizabeth Rose Bloodflame; Stage 3, Kikirara Vivi and Pavolia Reine; Stage 4, Todoroki Hajime and Kaela Kovalskia. Attendees may use penlights and cheer vocally, but recording and photography are prohibited. All visitors receive a clear postcard featuring the event's key visual. Original goods will also be sold at the theaters.
hololive production is collaborating with Birdzilla Store on a Thailand-themed limited collection and pop-up store. The lineup features Houshou Marine, Kobo Kanaeru, and Koseki Bijou as exchange students. The collection is exclusive to Thailand and available for pre-order via LINE Shopping, with a pop-up at the MARUYA #46 event on July 19.
ANYCOLOR announced on July 9 that the Nijisanji unit ChroNoiR, consisting of livers Kanae and Kuzuha, will release a line of 8th anniversary goods on July 17 at 6 PM JST through the Nijisanji Official Store. The lineup includes 13 types of merchandise: acrylic stands, random can badges, random photo-style cards, charm keychains, mini tin can sets, acrylic magnets, canvas boards, glasses, posing plushie clothes, Nijipa pajama pouches, Kukking! mini figures, and produce goods for each member. The Kanae produce set costs 15,000 yen and includes a pancake maker and Roto plushie; the Kuzuha set costs 13,000 yen and includes a parasol and handy fan. A pop-up store, the ChroNoiR 8th ANNIVERSARY POPUP, will run from July 17 to August 5 at LIGHT BOX ATELIER in Minami-Aoyama, Tokyo, with free admission via lottery. Online purchases of 3,000 yen or more include a random clear coaster bonus (6 types). At the pop-up, venue-exclusive pancake-style baked sweets (3,300 yen) and an original shopper (550 yen) are available, with a random label-style card bonus per 3,000 yen spent. The pop-up also features key visual reproductions, life-size panels, and a smart photo service. Admission lottery applications are open from July 9 6:30 PM to July 11 11:59 PM via official LINE.
FURYU's F:NEX brand is releasing a 1/7 scale figure of Nijisanji virtual liver Akina Saegusa. Pre-orders open July 10, 2026 through August 7, 2026, at the FURYU HOBBY MALL. The figure stands approximately 25cm tall and is priced at 24,750 yen. It features an original dynamic pose with a bright smile, detailed paintwork, and metallic accents. Release is scheduled for May 2027. Akina Saegusa is a VTuber known for game streaming and singing, having held a solo live at the Musashino Forest Sports Plaza Main Arena in December 2024.
COVER Corporation announced a limited-time collaboration between hololive production and the Taiwanese mahjong game Celebrity Mahjong, starting July 15, 2026. The crossover features talents Houshou Marine, Hakui Koyori, and Juufuutei Raden, with in-game events, exclusive outfit sets, a cheering event, card albums, and a merchandise booth at Comic Exhibition in Taipei from July 23 to 26.
Hoshimachi Suisei will throw the ceremonial first pitch at the July 20 baseball game between the Chiba Lotte Marines and Fukuoka SoftBank Hawks at ZOZO Marine Stadium. Hatsune Miku will appear on the stadium's video screens to cheer during the ceremony. The appearance is tied to a new commercial for Lotte's Coolish and Sō products, in which both sing the song "Ao no Sumika" by Tatsuya Kitani. The commercial was released on July 3. Additional promotions include a collaboration room at Lotte City Hotel Kinshicho and a train jack on the Tokyo Metro Hibiya Line. Suisei commented, "I'll aim for a blazing fastball!!" The game starts at 17:00, with doors opening at 15:00 and the first pitch scheduled around 16:40. The event is part of Lotte's sponsored game day titled "A cold, blue summer has arrived. Coolish & Sō DAY." Crypton Future Media, the company behind Hatsune Miku, announced the appearance.
Wave Co. will hold the AnimeFesta Dokidoki Simultaneous Viewing Festival from July 15 to September 30, 2026, with approximately 100 VTubers. The first half of 50 participating VTubers have been announced. VTubers and fans will watch anime titles on AnimeFesta together in real time.
CyberStep released the full voice visual novel 'Cat Cat Travel Agency: Momo-iro Town Revitalization Project!' on iOS and Android on July 9, 2026. The game stars VTuber Mizuki Momo as the lead character, who also voices herself. It was previously available on PC and Nintendo Switch since May 2025.
Beneath the Tangles published an open letter to Christian VTubers and streamers, urging them to view their work as missionary work and to seek discipleship, accountability, and spiritual authority. The letter warns against operating independently without theological foundation or church community, and calls creators to prioritize faithfulness over analytics. The author, Twwk, encourages being discipled before discipling others.
The Chiba Lotte Marines will host a sponsored game day on July 20, 2026, featuring Hoshimachi Suisei and Hatsune Miku. Suisei will throw the ceremonial first pitch before the game against the Fukuoka SoftBank Hawks, while Miku will appear on the stadium vision. Suisei said she aims for a fastball and will cheer the crowd.
Cascord Inc., a Mirrativ group company, has launched a new game promotion using its streaming support tool CastCraft. The initiative provides streamers with early access to closed beta tests to build buzz and community before official release. The first implementation is for the CBT of the open-world monster-collecting RPG 'Aniimo'.
CCMC, the subsidiary of Cover Corp, opened the Steam store page for Holo Str!, a turn-based online cooperative PvP strategy game developed by Gorann no Sponser under the holo Indie brand. The game features six Hololive talents: Shirakami Fubuki, Sakura Miko, Inugami Korone, Hoshimachi Suisei, Hakui Koyori, and Minato Aqua, each with unique special skills. Players form three-person teams, taking turns to attack, use items, and coordinate skills to reduce the enemy team's HP to zero or knock them off the stage. Alongside the store page launch, CCMC began recruiting playtesters via Steam Playtest, allowing users to request access for early testing. The release is planned for within 2026, with price and exact date still undecided. The game supports Japanese and English languages. This is the first title from the holo Indie brand, a collective brand for derivative games created under Hololive Production's Game Creator Support Program, to reach a public store page.
ANYCOLOR announced in-store promotions for MECHATU-A's first mini album "On-Deck!" at CD retailers such as Animate, Tower Records, and HMV/Lawson nationwide. The campaign runs July 21-27 and includes special message receipts, comment video screenings, handwritten comment cards, opening/closing announcements, and standee displays. Pre-orders are now open.
ANYCOLOR announced on July 8, 2026, that a new line of merchandise themed around cherries, called Cherry Cherish, will go on sale at the Nijisanji Official Store starting July 9 at 18:00 JST. The lineup features six Nijisanji livers: Mito Tsukino, Kaede Higuchi, Yuka Shiina, Ririmu Makai, Meruto Kuramochi, and Berry Saotome. Eight product types are available, including glitter acrylic stands at 2,000 yen each, random heart-shaped can badges at 600 yen, random Cheki-style cards at 350 yen, sticker sets at 1,200 yen, cherry key holders at 2,000 yen, mini pouches with carabiners at 2,200 yen, sitting plushies from the Nijinui Goods series at 3,500 yen, and twin key holders from the Nijipuppet Customize series at 3,000 yen. Full-body visuals were illustrated by Chie Maeyama, and chibi characters by Tokaretamatama. Shipping is scheduled from mid-July 2026 onward. Purchase limits apply per item.
Brave group's Tokyo Virtual project released a new horror ARG titled Mimicry on July 8, starring the VTuber idol group GΔ59 (Jigoku). The experience follows their debut ARG Previous Life, Request for Flower Burial and includes a tutorial video with a mysterious character. A live broadcast revealing the truth is scheduled for July 23.
Japanese idol group Rainbow Conquistador launched a 3D VR talk show series "Kimi to Nijicon [245mm]" using Canon's EOS VR SYSTEM. The 15-episode live stream on DeoVR and YouTube is a demonstration experiment exploring whether XR goggles can become a way for fans to watch their oshi. The setup uses an EOS R5 C camera and a real-time conversion app to stream VR180 footage without PC editing.
V-liver Haruno Iro Sena, a participant in the Human Emergence Plan training project, appeared on the TikTok LIVE Japan official program "V Creator Broadcasting Club Season 1: Summer Night's Test of Courage" on July 7, 2026. She delivered a 15-minute segment themed around summer ghost stories and spooky tales, streamed via mirror format on the official account.
BEREO Entertainment announced on July 8 that RITZ, a member of the South Korean VTuber group MW:MEU, has terminated her exclusive contract due to personal circumstances. RITZ will cease activities with the group. The company apologized for the sudden news and said MW:MEU will continue with a more fulfilling presence for fans.
Holostars members Izuru Kanade and Astel Leda will appear as guest performers at FouRTe Project's first offline live, "ALL IN," on August 14 at Zepp DiverCity in Tokyo. The two male VTuber groups will perform a collaboration on stage. FouRTe Project, a seven-member virtual idol group, launched in 2025 and has released six singles.
Sony demonstrated a new '3D Meet & Greet' service using mixed reality at SusHi Tech Tokyo 2026. The system, experienced by MoguLive with Vtuber Uruma Tamanami, uses pre-scanned digital twins of real spaces to let a Vtuber appear from behind doors, walk toward the user, and react to touch. The experience runs on a Meta Quest 3 headset and is designed to solve the problem of screen-mediated meet-and-greets that lack a sense of real presence.
SCRAP and Werks Studio announced the PC release of Yuruyuru Namahai Shin Suru Oshi Wa 100-Man-Kai Shinu, a real escape game where players time-leap to save a clumsy VTuber from repeated deaths. The game launches on Steam on July 29, 2026, at 3,500 yen for the download version and 4,000 yen for the package edition with exclusive stickers. A 10% launch discount runs from July 29 to August 11.
Love Box, the VTuber production operated by Blackbox Inc., announced official merchandise for its unit Rabipare!!'s offline mini live on July 11, 2026. The goods include acrylic keychains, cheki-style card gacha, can badge gacha, and talk tickets, all designed by member Yomogi Inumori. The live is part of the group's monthly real-life events blending VTuber and idol performance.
ANYCOLOR revealed the product details and store-specific bonuses for the Blu-ray of the Nijisanji World Tour 2025 Singin' in the Rainbow! Tokyo Performance on July 7, 2026. The disc is set for release on September 30, 2026, priced at 13,200 yen including tax. The Tokyo performance, held on January 18, 2026, was the final stop of the nationwide tour and featured seven livers: Mito Tsukino, Mugi Ienaga, Towa Kenzuki, Gaku Fushimi, Riri Yuhi, Saki Sasaki, and Yuka Shiina. The Blu-ray includes the main live video, audio commentary, and Liver Camera footage that follows individual performers. Enclosed bonuses include a special storage box, a set of seven passport-style cards, and a set of seven performance photos with reproduced comments. Store-specific bonuses vary by retailer, with options such as bromide photo sets, acrylic stands, B2 cloth posters, tapestries, postcards, drawstring bags, acrylic keychains, can badges, and paper coasters. Customers who pre-order all seven Blu-ray products from the tour at Animate, Gamers, or Tower Records receive a complete purchase bonus of seven A5-size cards.
Digital Gear, a Japanese VTuber production company, will exhibit at OffKai EXPO in San Jose from July 24-26, 2026. The company will host V Festival LIVE, featuring live shows and meet & greets with 14 VTuber groups registered on its V Festival platform. The events will be streamed live from Digital Gear's motion capture studio and simulcast on YouTube. The company aims to introduce Japanese VTubers to overseas fans.
Nijisanji released the "Nijisanji Suite" medley video on YouTube on July 7. The 25-song medley was the climax of the "Nijisanji WORLD TOUR 2025 Singin' in the Rainbow!" Tokyo performance, the largest tour in the group's history. The video is included in the Blu-ray releasing September 30. The tour covered nine stages across Japan and overseas, ending at Toyota Arena Tokyo in January 2026 with seven members.
COVER Corporation and 4Gamers announced a collaboration for WirForce 2026 with exclusive merchandise featuring Usada Pekora and Hakos Baelz, as well as a hololive Meet fan meeting with Kobo Kanaeru and Hakos Baelz. The merchandise line includes apparel and character goods available for pre-order in Taiwan through July 20, 2026. A 96H Support Pass grants priority entry to the fan meeting and exclusive items. This marks the first WirForce to host a hololive Meet fan meeting.
Kansai Signal Service, a traffic signal infrastructure company with over 50 years of experience, has formed a strategic partnership with virtual music agency STAR Collection. The collaboration aims to combine real-world reliability with virtual entertainment planning to develop metaverse live events, Web3.0 services, and a cross-reality ecosystem.
KLab held a briefing on AI VTuber Yume Minana's upcoming 3D live event, revealing the use of semi-automated production tools and a human assistant character to overcome streaming and production bottlenecks. The event, Yume Minana Birthday Festival 2026, takes place July 7.
HiClub Inc. announced a collaboration between its SNS app Gravity and VTuber magazine VTuber Style. The "VTuber Style Magazine Feature Showdown" ranking event runs July 1-7, 2026, within the Gravity app. Winners earn a feature in the magazine's October 2026 issue, with the first-place winner also receiving an online interview article. The MVP supporter's icon and name will also appear in the magazine.
Analog Inc., the operator of VTuber agencies Haconect and Lilyette, began displaying station advertising billboards for its community-based game project e-VALT at Akihabara Station's Electric Town Exit on July 6, 2026. The long-term ad placement supports creators participating in the project, which offers production, goods manufacturing, studio, and management support without exclusive contracts.
The idol VTuber unit Quinte, part of the Lovvebox production under Blackbox Inc., released the music video for their 10th original song 'Watch Me' on July 5, 2026. The milestone comes about a year and a half after their debut in February 2025, with the unit releasing new songs at a monthly pace. The song will debut live at a solo mini-live on July 12.
Dengeki Hobby Web published its monthly PV ranking for Hololive-related articles from June 2026. The top 10 plus three bonus articles were led by coverage of three new Nendoroids, including Hakos Baelz and the FUWAMOCO twins, and the release of HoloDori sticker snacks. The ranking reflects reader interest in figure announcements and merchandise collaborations during the month.
BS Asahi announced the hybrid variety show Virtual Scope, premiering July 15 at 11:00 PM. The program mixes virtual and real elements as streamers and VTubers infiltrate game event venues. The first episode features Suzuki Noriaki and Vspo! VTuber Kurumi Noa behind the scenes of League The k4sen, a June event with 10,000 attendees.
Nijisanji virtual liver Hayato Kagami announced on July 3, 2026, during his seventh debut anniversary stream that his exclusive giant robot unit, the KI-31-7BS Daikagami, will be commercialized as a physical action figure under Bandai Spirits' ROBOT Soul brand. The announcement was also shared by the official TAMASHII NATIONS X account. Daikagami, which debuted as a costume variation in July 2023, is a giant robot that can seat Kagami on its palm and wields a giant hammer. It previously appeared as a photo spot at Nijisanji Fest 2023 and in a 2024 café event alongside Chaika Hanabatake's Chaika Armor. Kagami, who debuted from Nijisanji in 2019 as the president of the fictional toy company Kagami Industrial, commented on X that the figure will "bring the strongest shock to everyone's hands." No release date or price has been announced yet.
Cover Corporation announced the first official hololive DJ event collaboration of 2026 in Asia, "hololive DJ Night ft. OTAKUNI in Taipei," taking place September 12-13 at SUB Live in Taipei's Nangang District. The event features hololive DEV_IS members Todoroki Hajime, Rindo Chihaya, and Kikirara Vivi as "Ghost DJs" who curated their own setlists, performed live by Taiwan's OTAKUNI collective. Exclusive merchandise will be available on-site.
PANDORA Inc. announced that Nanakorobi Koron, a participant in its VTuber incubation project "Human Pupation Plan," has become the first in the project to accumulate 3 million diamonds. She debuted in January 2026 using a common VTuber model and reached the milestone in about half a year, earning a free original avatar produced by PANDORA. Her unveiling stream is scheduled for July 5, 2026.