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Magazine House puts the film on the cover of the anan issue 2515 special edition, on sale October 14. Andrew Koji (Ryu), Callina Liang (Chun-Li), and Noah Centineo (Ken) appear in their in-film costumes. The 9-page feature carries newly shot gravure, role preparation and a six-week training camp, and an interview with Capcom's Takayuki Nakayama. A pixel-art sticker set covers all 10 characters.
At Tokyo Game Show 2026, Hiroki Takahashi, Yuji Kishi, and Fumiko Orikasa appeared alongside Street Fighter 6 director Takayuki Nakayama to discuss the Japanese dub of the live-action Street Fighter: The Movie. The panel covered the film's synopsis, set stories from filming, and how dubbing a live-action film differs from recording for the games.
Nijisanji VTuber Kuzuha will appear in the Japanese dub of Street Fighter: The Movie, playing Interpol agent Marvin, as announced at Tokyo Game Show 2026. The Hollywood live-action adaptation of the fighting game, directed by the team behind Legendary Pictures and Capcom, opens worldwide on October 16. Kuzuha called the recording tense but fresh, and described Marvin as an eccentric character.
A Street Fighter 6 special exhibition will run October 1 at Midland Square Cinema 2, Screen 8, ahead of the Street Fighter movie's October 16 release. Pro e-sports players Dogura and KEI.B will play a match with commentary from caster Aru. SKE48-affiliated e-sports team amshy members MIYOMARUKO and OHIME will appear for challenge segments and a talk portion.
A YouTube mini-game called Street Fighter Combo Challenge has been available since September 2. It plays the main promotional video for the live-action film Street Fighter: The Movie, set for worldwide release on October 16, on an arcade cabinet-style screen. Players press keys in time with on-screen prompts for sessions of 2 to 3 minutes, with scores and best scores shown at the end. Keyboard input works on PC, and the game runs in the YouTube app.