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Brave Group

Brave group is running a portfolio of VTuber units, trading card games, digital devices, and virtual-space events under a new management structure installed October 1, 2026, its 10th fiscal year. Its most recent moves are a TV commercial for Xross Stars and a November 2026 sale for the Pico-can device.

Synthesized from 14 Yomimono stories · updated 1d ago

Brave group's recent coverage reads as one operating company moving several kinds of product at once. The trading card game Xross Stars, a joint project between subsidiary Game & Co. and Samurai Koubou, ranked in the top 10 by share of Japan's domestic TCG market in a Media Create survey covering August 2025 to July 2026, about a year after its August 22, 2025 launch. The roster grew from 24 people in the first set to 72 talents through the fourth booster pack, Grand Resonance. The tournament side followed: the third Xross Stars Challengers Cup 2026#03 OSAKA drew over 2,000 entrants on August 8 and 9, the first Osaka stop for the series, and Booster Pack 5, Ignition Vortex, was announced there for October 30.

Around the card game, Game & Co. is building hardware and promotion. The high-end Pico-can can badge device goes on sale on Amazon in November 2026 at 5,980 yen, with the app developed by fellow Brave group company D1-Lab. On the promotion side, the first terrestrial TV commercial for Xross Stars airs from October 20, built around Ryosuke Yamada playing both the artist and his streamer persona LEO, who appears as a leader card in Ignition Vortex.

The VTuber and virtual-event business runs in parallel. Studio LaRa scheduled the HIMEHINA trading card Vol. 2 for the tour finale on October 3 and 4 and ran a SHIBUYA109 cafe tied to the HIMEHINA world tour from October 1 to October 19. RIOT MUSIC and Culture Entertainment set a three-day VRChat festival, ESPERA, for November 20 to 22. BEverse put a scouting show, Yofuke no netgod, inside VRChat in September.

Management changed on October 1, 2026, the day the company entered its 10th fiscal year since its October 2017 founding. Three new executive officers took the CLO, CHRO, and CIO posts, and the heads of IP Production and IP Platform and Solutions moved up to senior executive officer.

Key facts

Management change date
Brave group changed its management structure and that of its group companies on October 1, 2026, the day it entered its 10th fiscal year since its October 2017 founding. ↗
New executive officers
Taku Kusakabe became CLO, Takashi Senoo CHRO, and Akio Nishi CIO. ↗
Xross Stars market rank
Xross Stars ranked in the top 10 for share of Japan's domestic TCG market in a Media Create survey covering August 2025 to July 2026; the specific rank and share were not disclosed. ↗
Xross Stars roster
The game's first set featured 24 people, mainly from VSPO!, Crazy Raccoon, and Neo-Porte, and the roster has grown to 72 talents through the fourth booster pack Grand Resonance. ↗
Booster Pack 5 release
Ignition Vortex goes on sale October 30, 2026, with one pack of eight random cards at 475 yen and a 12-pack box at 5,700 yen. ↗
Osaka tournament turnout
The third Xross Stars Challengers Cup 2026#03 OSAKA, held August 8 and 9 at OMM Exhibition Hall, drew over 2,000 entrants; Zekemi won. ↗
Xross Stars TV ad
The 15-second spot, the first terrestrial TV commercial for Xross Stars, airs from October 20, 2026 and features Ryosuke Yamada as both the artist and the streamer LEO. ↗
Pico-can sale
Game & Co. will sell the high-end model of the can badge-style Pico-can on Amazon in November 2026 at 5,980 yen including tax; D1-Lab develops the dedicated app. ↗
ESPERA festival
RIOT MUSIC and Culture Entertainment will co-plan the VRChat festival ESPERA -AdHoc Live Festival 2026- on November 20, 21, and 22, 2026, with the first two days free and the final day requiring a paid ticket. ↗
DemVAMPS tie-in EP
A VAMPY EP is set for release on November 27, 2026 through Studio LaRa and Brave group, collecting four tracks. ↗

Timeline

Synthesized by Yomimono from the cited Yomimono stories below, each itself sourced, then editorially reviewed. Every fact links the story it came from.

Facts

Announced
first offline fan meeting for VTuber unit Suzumia on November 7, 2026 · 2026-08-20
Announced
new VTuber group GΔ59 under Tokyo Kasou project · 2026-05-31

Connections

Structured graph also available as JSON at /public/entities/brave-group. CC BY 4.0.

Claim activity

When a claim about Brave Group was confirmed, debunked, or disputed against open-web sources. The record stays even after a claim drops off the facts list.

  • Confirmed new VTuber group GΔ59 under Tokyo Kasou project May 31 · source

All coverage

5d ago

Ryosuke Yamada Plays Two Roles In First Xross Stars TV Ad

Game & Co. and Samurai Kobo will air the first terrestrial TV commercial for the trading card game Xross Stars from October 20, 2026, nationwide except in some regions. The 15-second spot is titled "[Xross Stars] Appearing as a card! LEO joins Cross" and features Ryosuke Yamada in two personas: the artist Yamada and the streamer LEO, who is affiliated with the professional gaming team Crazy Raccoon. The two appear together on screen for the first time. Yamada also took the stage as LEO at an announcement event on October 19. He said the costume was settled through discussion with his own input, and on seeing the finished card he said, "It's super cool! Maybe a little too cool." He described LEO as his off-duty state. The commercial will also go up on YouTube on October 20, and a making-of plus interview video is planned for later release. LEO joins Xross Stars as a leader card in Booster Pack Vol. 5 "Ignition Vortex," due October 30 at 475 yen per pack of eight cards or 5,700 yen per box of 12 packs.

Oct 9

Brave Group's Game & Co. Sets Pico-can Device for November 2026

Game & Co., a Brave group company, will sell the high-end model of Pico-can, a can badge-style digital device, on Amazon in November 2026 at 5,980 yen including tax. D1-Lab, also part of Brave group, develops the dedicated iOS and Android app. The unit has a 1.73-inch AMOLED screen at 466x466 pixels, 128MB of storage, a 480mAh battery, and touch controls. Some app functions are patent pending.

Oct 5

LAM Launches DemVAMPS Anime With HIMEHINA Song VAMPY

Illustrator LAM has announced an original short anime project titled DemVAMPS. LAM is credited as original creator, screenwriter, director, storyboard artist, character designer, and chief animation director. The cast includes Saori Onishi as the vampire girl Lavinia and Makoto Koichi as Yo, a boy who serves her. A 90-second animated music video for the song VAMPY, performed by the virtual artist unit HIMEHINA, was released on October 4, 2026. The story follows vampires gathering in Tokyo to fight over succession to a vacant throne. Animation production is handled by HEVN STAGE. The design team Rairai Kosha, headed by LAM and Kato, is participating in art direction. A separate EP also titled VAMPY is set for release on November 27, 2026, through Studio LaRa and Brave group, and collects four tracks including the title song, two new songs, and a remix. Short anime episodes will be released on an irregular update schedule.

Oct 1

Brave group Overhauls Management As It Enters 10th Fiscal Year

Brave group Inc. changed the management structure of the company and its group companies on October 1, 2026, the same day it entered its 10th fiscal year since its founding in October 2017. The Tokyo-based company, led by Representative Director Keito Noguchi, appointed three new executive officers: Taku Kusakabe as CLO, Takashi Senoo as CHRO, and Akio Nishi as CIO. Kyuyeon Kim, Yutaka Takeda, and Yu Yamazaki moved up to senior executive officer, keeping their roles over IP Production, IP Platform and Solutions, and accounting respectively. Tetsuro Ogushi shifted from CRO to CGO, and Yuji Watanabe from CHRO to CGMO. At group companies, Yuki Oishi became a director of ENILIS and Kazunari Sugano a director of Neo-Porte. Brave group says the changes aim to speed up business expansion in Japan and overseas and deepen collaboration across the group.

Sep 30

Xross Stars Booster Pack Vol. 5 Ignition Vortex Pre-Orders Open

Game & Co. opened pre-orders on Wednesday for Booster Pack Vol. 5 of its trading card game Xross Stars, titled Ignition Vortex. The set goes on sale Friday, October 30, 2026. One pack holds eight randomly enclosed cards and costs 475 yen, while a 12-pack box costs 5,700 yen and includes a box purchase bonus. The set adds 16 leader cards: eight new leaders and eight returning ones, with returning leaders drawn in new illustrations and card text. The new leader lineup includes names such as Akizuki Kohaku, Selly, dtto., LEO, Aoi Sakura, Kamito, Shibuya Haru, and tttcheekyttt. Three leaders return from earlier sets: Shinomiya Runa from Vol. 3, Raijin from Vol. 4, and Kozumi Sena from Vol. 1. Game & Co. is developing the game as a joint project with Samurai Koubou.

Sep 29

HIMEHINA Bubblin' Memories POP DINER Opens At SHIBUYA109

Studio LaRa will run a collaboration cafe called "HIMEHINA Bubblin' Memories POP DINER" on the 8th floor of the SHIBUYA109 Shibuya store from Thursday, October 1, 2026 to Monday, October 19, 2026, with hours of 10:00 to 21:00. The cafe is themed on the HIMEHINA WORLD Tour 2026 "LIFETIME is BUBBLIN," and the menu follows the tour's cities: San Jose Burger HIME and San Jose Burger HINA, Seoul-style Yakisoba, and Taipei Pineapple Pancake at 1,300 yen each, plus Fukuoka Amaou Soda and four other drinks at 1,000 yen each. Goods using newly drawn illustrations include Mini Character Acrylic Stands at 770 yen, Die-cut Aurora Stickers at 660 yen, and Clear Pouches at 2,200 yen, capped at two of each type per transaction. Digital numbered tickets are scheduled for distribution at the venue from October 1 to October 5, 2026.

Sep 28

RIOT MUSIC and Culture Entertainment Plan Three-Day VRChat Festival ESPERA

RIOT MUSIC Inc. and Culture Entertainment Co., Ltd. will co-plan "ESPERA -AdHoc Live Festival 2026-" in VRChat across three days: Friday, November 20, Saturday, November 21, and Sunday, November 22, 2026. The first two days are free to attend; the final day requires a paid ticket. RIOT MUSIC handles production and operation, with XR creative studio MIGIRI Inc. handling live production. Performing artists, performance content, and ticket prices and sales methods are scheduled to be announced from October 2026, with updates posted on the official AdHoc X account. RIOT MUSIC launched its VRChat-focused efforts in February 2026 and has run music lives and talk events in the world "AdHoc." The company cites 50,000 cumulative visits to that world and more than 3,700 VRChat group participants as of September 2026. The festival's stated aim is to bring VOCALOID-centered internet music, VRChat-rooted music culture, and VTuber and virtual artist expression into one virtual space.

Sep 25

HIMEHINA Trading Card Vol.2 The World of Parallels Announced

Studio LaRa announced on Friday that HIMEHINA Official Trading Card Vol.2 'The World of Parallels' will go on sale at the HIMEHINA WORLD Tour 2026 GRAND FINALE 2Days, held October 3 and October 4, 2026 at SGC HALL ARIAKE, and on the official EC site HIMEHINA MART. The set follows Vol.1 'Bubblin x Bubblin,' released in November 2025, and carries 80 card designs covering past, present, future, and parallel worlds. One pack costs 600 yen including tax and holds seven random cards, split across SSR (8 types), SR (12 types), R (19 types), UC (20 types), and C (21 types). Ultra-rare Genesis cards with foil stamping and handwritten signatures return from the first volume, and the No.1 'Kessen' card used as the main visual gets a Serial Numbered Card limited to 10 of each. Buyers at the tour venue who purchase 10 or more packs receive one Live Venue Limited Promo Card. Reservations on HIMEHINA MART are open, with cards scheduled to ship in late October.

Sep 18

Xross Stars Enters Japan TCG Market Share Top 10 One Year After Release

The trading card game Xross Stars has ranked in the top 10 for share of Japan's domestic TCG market, according to a Media Create survey covering August 2025 to July 2026. The specific ranking and share percentages were not disclosed. Xross Stars launched on August 22, 2025 as a joint project between Game & Co., a subsidiary of Brave group, and Samurai Kobo, which operates the esports team Crazy Raccoon. The game turns VTubers, streamers, and esports players into cards across agency lines. The first set featured 24 people, mainly from VSPO!, Crazy Raccoon, and Neo-Porte, and the roster has since grown to 72 talents through the fourth booster pack Grand Resonance. Production is led by producer Atsutoshi Kubo of Game & Co. and chairman Daichi Takano of Crazy Raccoon, with Shota Yasooka as lead game designer and Sekappy as development partner. The fifth booster pack, Ignition Vortex, is scheduled for October 30 with 16 leaders, including Ryosuke Yamada of Hey! Say! JUMP under the streamer name LEO.

Sep 14

BEverse Produces Yofuke no netgod Scouting Show For VRChat Talent

Brave group's next-generation content label BEverse has produced a new entertainment program called Yofuke no netgod, read as negoto. The show will run four episodes across three consecutive weeks starting Wednesday, September 16, 2026, on the official Yofuke no netgod YouTube channel. The first episode searches for unknown talent inside VRChat and sends them to the stage. MC Tontsukatan Morimoto and comedians and streamers including Omatcha form teams that travel through VRChat looking for participants with strong individuality, scouting people they want to see perform. Genres are open: singing, rap, dance, impressions, talk, and one-shot gags. Participants use their own avatars. Those who survive the competition win the title of first-generation netgod and a prize. Recording took place at Virtual Sanrio Puroland.

Aug 28

YUMENOS Sets 'Shichisha Shichiyo - YUME NO FES 2026 -' for November 29 in Gotanda

Brave group announced on August 22, 2026 that the men's VTuber project YUMENOS will hold its offline event 'Shichisha Shichiyo - YUME NO FES 2026 -' on Sunday, November 29, 2026, at CITY HALL & GALLERY Gotanda in Tokyo. All seven YUMENOS members will appear, delivering stages built around singing, games, acting, and talk segments that highlight each member's individual personality. The event marks a departure from past YUMENOS fan meetings, which centered on fan interaction, such as the February 2026 'YUMENOS FAN MEETING vol.1' that featured talk segments and planned activities. Premium ticket holders for the November event gain access to an after-talk with all seven members and a send-off plan where members see guests off. Ticket tiers range from the 18,000 yen Premium Ticket S and 12,000 yen Premium Ticket A, both including an acrylic shikishi with a reproduced signature, a limited voice message, and three limited acrylic cards, to the 8,000 yen Regular Ticket and a 1,500 yen First-Time Ticket for newcomers referred by existing ticket purchasers. The lottery application period runs from August 22 to August 30, 2026.

Aug 21

Xross Stars Osaka Cup Draws Over 2,000 Entrants, Zekemi Wins

The third Xross Stars Challengers Cup 2026#03 OSAKA was held August 8-9 at OMM Exhibition Hall, the first Osaka stop among official events. Over 2,000 people entered the Booster Pack 4 "Grand Resonance" environment tournament. "Zekemi" won the championship, receiving a CHAMPION-spec foil-stamped playmat and the limited PR card "All-Star Combo." The event also announced Booster Pack 5 "Ignition Vortex," scheduled for release on October 30, 2026.

Aug 20

Suzumia VTuber Unit Sets First Offline Fan Meeting for November

Brave group will hold the first offline fan meeting for the VTuber unit Suzumia, made up of Suz Nanohana and Mia Akaishiki, on Saturday, November 7, 2026, at a venue in Akihabara, Tokyo. The event runs in two parts and includes listener-participatory showdown plans and quizzes. Ticket lottery sales open today, August 20, at 20:00.

May 31

Brave Group Launches New VTuber Group GΔ59 Under Tokyo Kasou Project

Brave Group's content label BEverse announced the first project under its creative initiative Tokyo Kasou: a new VTuber group called GΔ59, pronounced "Jigoku." The group consists of four members: Yoiyami Mee, Chiaki Luna, Amagami Konkon, and Tsumetogi Rin. The name combines the mathematical delta symbol (Δ), meaning change, with the prime number 59, intended to represent the unknown beyond transformation. The group's story will unfold through puzzles and clues scattered across social media, websites, and Discord. Character designs, group promotional videos, individual teasers, and debut music information will be released gradually. A debut livestream on TikTok LIVE and YouTube is planned for early May, along with the first "alternate reality" stream, an interactive format unique to Tokyo Kasou. TikTok operations and growth strategy for GΔ59 will be handled by Global Growth (GGTK), a company with experience in TikTok live commerce and creator management. BEverse has previously produced immersive titles such as Roblox's "Ao Oni Nightmare" and Fortnite's "Horror Forest - Liar In The Dark."