Meccha Chameleon Surpasses 500,000 Sales on Steam in Two Days
The game's rapid sales growth and high concurrent player count suggest that a small-team indie title with a simple, stream-friendly concept can achieve global breakout success on Steam without major publisher backing.
Key Facts
- Meccha Chameleon sold over 500,000 copies on Steam within two days of its June 10 release, reaching 200,000 sales on the first day.
- The game's concurrent player count peaked at around 40,000 on June 12, according to SteamDB.
- User reviews on Steam are 'Mostly Positive' with 74% positive out of 1,560 reviews; 65.5% of reviews are in English.
- Developer LEMORION, co-creator HAGANEIRO, and previous titles include 'Penguin Hotel' and 'Death Burger'.
- A planned update will add a point system tied to being in the hunter's field of view, a new official map, and two new poses.
Reporting from 3 sources: Denfaminicogamer, Automaton, Game Spark.
Developer LEMORION announced on June 12 that the multiplayer hide-and-seek game 'Meccha Chameleon' has sold over 500,000 copies on PC (Steam) within two days of its June 10 release. The game, where players paint their plain white characters to camouflage against 3D environments, reached 200,000 sales on its first day and 500,000 by the second. According to SteamDB, concurrent players peaked at around 40,000 on June 12. The title ranks 7th on Steam's global top sellers chart and 3rd in Japan. User reviews on Steam are 'Mostly Positive' (74% positive out of 1,560 reviews), with English reviews making up 65.5% of the total. LEMORION, who previously developed 'Penguin Hotel' and 'Death Burger', credited HAGANEIRO as a co-creator. An update planned for the next few days will add a point system tied to being in the hunter's field of view, a new official map, and two new poses. A 20% launch discount (632 yen, regular 790 yen) runs until June 17.
LEMORION's previous titles include the horror series 'Penguin Hotel' and 'Death Burger', as well as the April 2026 multiplayer chopstick-making game 'LINK Penguins'. The developer's X account lists HAGANEIRO as a co-creator, suggesting at least two people are building the game. A dedicated Discord server collects user feedback.
The game offers three modes: a simple rule where one "it" must find everyone within a time limit, a mode where found players become "it" one after another, and a mode where everyone hides and then competes to find all others first. The Steam store page includes streaming guidelines that welcome play videos and streaming, asking only that the title include "Meccha Chameleon" and optionally the store page URL in the description.
According to review analysis tool Steam Scout, the language breakdown of the 1,560 reviews is 65.5% English, 10.3% Russian, 3.6% Korean, 3.3% Spanish, 3.2% French, and 2.3% Japanese. Concurrent players reached about 26,000 around 11:00 JST on June 12, according to SteamDB, which also recorded a peak of 40,000 on June 12.
Synthesized by Yomimono from the 3 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.