Monogatari Series and holoX Collaboration Exhibition Opens January 2027 in Shibuya
The event formalizes a collaboration that began as watch-along streams between a VTuber unit and an anime series, turning digital promotion into a ticketed physical exhibition organized by maxilla.
Key Facts
- Secret Society holoX x Monogatari Series exhibition "X Monogatari -Batsu Monogatari-" runs from January 3 to January 22, 2027 at BEAM Gallery in Shibuya, Tokyo.
- The exhibition is organized by maxilla and uses a paid ticket system with ticket sales scheduled to begin in November 2026.
- Secret Society holoX announced the Monogatari Series collaboration at its 4th anniversary 3D live on December 1, 2025.
- From August to September, holoX members held watch-along streams of Bakemonogatari and Nisemonogatari on their YouTube channels.
- The Monogatari Series anime has been adapted since 2009 with director Akiyuki Shinbo and animation production by Shaft.
Reporting from 3 sources: GAME Watch (Impress), KAI-YOU, PANORA.
A collaboration exhibition between the Monogatari Series anime and hololive VTuber unit Secret Society holoX will run from January 3 to January 22, 2027 at BEAM Gallery in Shibuya, Tokyo. Titled "X Monogatari -Batsu Monogatari-", the event uses a paid ticket system, with sales scheduled to begin in November 2026. The exhibition organizer is maxilla. Planned content includes collaboration illustration displays, sales of original goods, a story experience using the entire venue, and spatial production. A key visual and further details are scheduled for release later. holoX announced the Monogatari Series collaboration at its 4th anniversary 3D live on December 1, 2025. From August to September, holoX members held watch-along streams of the first two Monogatari anime series, Bakemonogatari and Nisemonogatari. The Monogatari Series is based on novels by NisiOisiN, with anime adaptation by director Akiyuki Shinbo and animation production by Shaft since 2009.
holoX debuted in November 2021 and consists of Laplus Darknesss, Takane Lui, Hakui Koyori, Kazama Iroha, and Sakamata Chloe, who ended her streaming activities in January 2025. The unit announced the Monogatari collaboration during a 3D live marking its fourth anniversary on December 1, 2025.
The exhibition carries a fuller title in the original announcement: the Monogatari Series and Secret Society holoX "X Monogatari -Batsu Monogatari-" Exhibition. PANORA describes it as an immersive exhibition and lists the venue address as Shibuya BEAM 4F, 31-2 Udagawacho, Shibuya-ku, Tokyo 150-0042. PANORA calls the spatial production one that involves visitors' five senses, while KAI-YOU describes it as engaging visitors' five senses.
The organizer maxilla is a content IP studio that covers music, manga, anime, games, and fashion, and handles strategy planning, production, IP development, and operation together. The exhibition has its own website at holoxmonogatari.com and an official X account at @holoXmonogatari. Watch-along streams of Bakemonogatari and Nisemonogatari ran from August to September on holoX members' YouTube channels, showing all episodes of both series with the anime's main footage. Further announcements, including story and spatial experience details and the goods lineup, are planned for future press releases and official social media. KAI-YOU notes that hololive itself is also scheduled to be made into an anime.
Synthesized by Yomimono from the 3 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.