Initial D and Chen Mapo Tofu Collab Brings Tofu-Themed Menu for 30th Anniversary
The collaboration turns the tofu delivery connection between Initial D and the mapo tofu originator into a themed menu, capitalizing on the series' 30th anniversary.
Reporting from 1 source: Denfaminicogamer.
F.B.D. Co., Ltd. announced a collaboration between Initial D, celebrating its 30th serialization anniversary, and Chen Mapo Tofu, the originator of mapo tofu. From August 1 to October 31, 10 stores in Tokyo, Kanagawa, Aichi, and Osaka will serve three limited menu items-Takumi 86 Black Mapo, Keisuke FD Yellow Mapo, and Red Suns Red Mapo-each priced at 1,680 yen. Customers ordering a menu item receive a random trading card from 10 types. Limited goods include a Mapo Tofu Mix, T-shirts, and keychains.
The campaign, styled as the "Mapo Most Delicious Legend PROJECT.M.D," directly maps Initial D characters and cars onto three mapo tofu dishes. The Takumi 86 Black Mapo takes its color from Fujiwara Takumi's AE86; the Keisuke FD Yellow Mapo uses cheese to mimic rotary engine smoothness; and the Red Suns Red Mapo matches the Akagi Red Suns team. Each order also includes a sticker. On social media, 86 winners can receive a non-sale Initial D panel plate.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.