The AmiAmi Hobby Camp lineup provides a consolidated preview of the major figure and hobby brands exhibiting at Wonder Festival 2026 Summer, one of Japan's largest garage kit and figure events.
This collaboration extends Puppet Sunsun's merchandising reach into the eyewear category, a move that capitalizes on the franchise's large social media audience and its established pattern of cross-category product tie-ins.
The collaboration brings a decades-old NHK anime into a contemporary fashion retail space, with designs aimed at everyday wearability rather than cosplay.
The clear color variants emphasize the inner frame engineering of each kit, making the MGSD Wing Gundam Zero EW's internal detail the centerpiece of the July release wave.
The collaboration brings Evangelion's visual identity into high-fashion footwear and accessories through a designer who has long been familiar with the series.
The release expands Takara Tomy Arts' Mocchi-Mocchi- brand into Animal Crossing with a mix of character and item plushies, including a reversible Timmy & Tommy design.
The figure represents a detailed collectible release of a popular original character from illustrator Danimaru, with a notable range of accessories and a premium deluxe variant.
The re-release of these popular Nendoroid figures, now in their fourth and third runs, shows sustained demand for Super Mario collectibles and gives new buyers a chance to acquire them at standard retail price.
The event capitalizes on Pompompurin's record-breaking first-place finish in the 2026 Sanrio Character Ranking, offering exclusive merchandise tied to the character's 30th anniversary.
The re-release brings back a die-cast, fully articulated Getter Robo figure that combines all three forms in one set, making it available again for collectors.
The miniature cabinet with functional game sound is a rare physical tie-in for a long-running arcade fighting game franchise that has never had a home console release of its latest entries, making it one of the few ways to own a piece of the EXVS. arcade experience.
The Nemunemu Series brings six popular Wuthering Waves characters into a sleepy, deformed figure line, expanding the game's merchandise presence ahead of an April 2027 release.
The figures turn event-exclusive key art into a physical product, giving WHITE ALBUM 2 fans a rare chance to own a high-end collectible of the two heroines in matching poses.
The collaboration turns familiar snack brands into functional merchandise, a crossover that could draw both lottery collectors and candy fans.
This is the first time the Colorful Peach group has been made into a capsule figure series, expanding the group's merchandise beyond digital content.
The series offers collectors a low-cost way to own paired diorama-style figures of two of Dragon Ball's most famous fights.
This is the first time Apex Legends characters have been directly referenced in official Gunpla color schemes, bridging two distinct fanbases through a limited retail channel.
The release marks a significant expansion of Hallmark Japan's direct import business for PEANUTS merchandise, offering a curated selection of American Hallmark products that have not been widely available in Japanese retail before.
The second glamb collaboration expands the film's merchandise beyond standard goods into fashion, using narrative-driven designs that reference specific story moments from the Reze Arc.
The collaboration ties the film's mermaid island theme directly to a limited-edition menu item and a set of eight spoon-holding figures, giving fans a tangible reason to visit CoCo Ichibanya during the movie's opening window.
The re-release brings back a 50th-anniversary figure with a completely new sculpt and joint structure, making a previously limited item available again.
The capsule series gives MLB fans a quick, affordable way to collect detailed uniform torsos of top Japanese players active in the majors.
The Phantom Troupe, known for their ruthless image, is being marketed as cute pocket-sized cat mascots, a tonal contrast that extends the Hunter × Hunter merchandise line into a collectible format.
The 5th anniversary project expands the popular cat-mascot line with a new diner theme, while re-releases of two other series show sustained demand for One Piece collectible figures.