Anua Releases Data on Smart Capsule Method Developed With Harvard Researcher
The release provides independent verification data for a proprietary delivery technology that Anua claims improves ingredient penetration, moving beyond marketing claims.
Reporting from 1 source: ASCII.jp.
Skincare brand Anua published technical information and verification data for its proprietary Smart Capsule Method, a delivery technology developed with a PhD who was a Harvard researcher. Human tests showed the technology delivers ingredients approximately 3.14 times faster and deeper into the stratum corneum than a control. The method is used in the PDRN Hyaluronic Acid Capsule 100 Serum, which has won multiple best cosmetics awards in Japan.
The Smart Capsule Method uses a double-membrane, three-stage structure to protect heat- and oxidation-sensitive ingredients like PDRN. In human tests, the technology delivered ingredients approximately 3.14 times faster and 3.14 times deeper into the stratum corneum compared to a control formulation. The technology is already in use in Anua's PDRN Hyaluronic Acid Capsule 100 Serum, which has won multiple best cosmetics awards in Japan, including Biteki's 2025 Korean Cosmetics category and Voce's 2025 Serum category. Anua was founded in Korea in 2019 and expanded globally in 2021, now available in over 160 countries.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.